Social Media Coordinator Job at SH Group Operations, L.L.C. in Orlando

Life at SH is based on a simple idea: the world is beautiful and we want to keep it that way. But we can’t do it alone. That’s why hiring thoughtful and inspiring Team Members and Leaders who understand that our people, collaboration, stellar service, and respect for nature are so important to us.

About the Role...

As the Social Media Coordinator, you’ll be the foundation of our social team, keeping our content organized, engaging, and aligned with the overall brand strategy. This role is ideal for a highly organized, creative individual who is passionate about social media and eager to gain experience in a fast-paced environment. You’ll be working closely with our Social Media Team, assisting with day-to-day operations, reporting, and community management across Instagram, TikTok, and YouTube accounts for 1 Hotels, Treehouse Hotels, and Baccarat Hotels.

What You’ll Do:

1. Content Scheduling & Posting: Coordinate and schedule daily social media posts across platforms (Instagram, TikTok, Facebook and YouTube) ensuring timely delivery and alignment with our brand voice.
2. Community Management: Monitor and respond to comments, messages, and tags in a thoughtful and timely manner, creating positive interactions and maintaining our brand tone.
3. IG Story Creation: Assist in designing and publishing Instagram Stories, using tools like Canva to create visually appealing and on-brand content.
4. Reporting & Analysis: Help compile weekly and monthly reports, tracking engagement, reach, and other key metrics to provide insights for the team.
5. Support with Content Calendar: Maintain and update the content calendar, keeping track of upcoming posts and campaigns.
6. Trend Watching: Stay up to date with social media trends and emerging platforms to recommend new ideas and keep our content fresh.

About You...

You have a Bachelor’s Degree in Marketing, Communications, or a related field.

You have an internship or 1+ year of experience in social media or digital marketing (experience in the hospitality, lifestyle, or luxury industries is a plus).

You are proficient in social media tools like Later or Sprout Social and have a basic understanding of analytics platforms.

You are highly organized and detail-oriented, with strong project management skills.

You have excellent written communication skills and can adapt to different brand voices.

You have a creative eye and basic design skills for creating visual content (experience with Canva is a plus).

You’re a team player, willing to take initiative and collaborate with others to achieve shared goals.

About Us...

Our culture is caring and thoughtful, and we deliver good-natured and informed service, perfectly executed to evoke a sense of fulfillment and well-being. As a mission-driven company, our purpose is our true north, and our compass guides the way. The purpose we live by impacts the lives of our team members, drives the experiences for our guests, builds community with like-minded travelers and takes care of the planet we live in. Founded in 2006 by Barry Sternlicht, SH Hotels & Resorts is a luxury hotel brand management company and affiliate of global private investment firm Starwood Capital Group.

SH Hotels and Resorts is an equal opportunity employer. We believe in a diverse, sustainable workforce with an empowered, inclusive culture. We are committed to non-discrimination on any protected basis covered under applicable law. If you require any special accommodations, please visit People Operations.

SH Hotels & Resorts is an Equal Opportunity Employer.