University of Utah is hiring: Copy Writer in Salt Lake City

Open Date: 12/04/2024

Requisition Number: PRN40521B

Job Title: Account Executive/Copy Writer

Working Title: Copy Writer

Job Grade: E

FLSA Code: Administrative

Standard Hours per Week: 40

Full Time or Part Time? Full Time

Shift: Day

Work Schedule Summary: Monday‐Friday, 8:00 am‐5:00 pm

VP Area: Academic Affairs

Department: 02118 - EM: Planning & Analysis

Location: Campus, Salt Lake City, UT

Pay Rate Range: $52,000 ‐ $55,000

Close Date: 01/26/2025

Job Summary: Works with University departments and outside clients to develop a wide array of marketing strategies. Conceptualizes and writes advertising copy to support marketing strategies and creative platforms. Coordinates the production, delivery and distribution of ongoing promotional materials.

Responsibilities:

This job will be 90% writing. You will be responsible for creating content/copy and proofing/editing existing copy for a multitude of platforms and audiences, including print, digital, and social media. Typical projects will include but are not limited to creating complex email campaigns, webpage content, social media posts (Facebook, Instagram, Twitter, etc.), print brochures, etc.

Work Environment and Level of Frequency typically required:

Nearly Continuously:

• Office environment.
• Sitting
• Hearing
• Listening
• Talking

Often:

• Repetitive hand motion (such as typing)
• Walking

Seldom:

• Outdoor Environment
• Physical Requirements and Level of Frequency that may be required:
• Bending
• Reaching overhead

Minimum Qualifications:

Bachelor’s degree in marketing, communication, English or related field, plus three years professional experience in marketing, advertising, copywriting, directing publication projects, or equivalency (one year of education can be substituted for two years of related work experience). Demonstrated ability to develop effective print and broadcast media campaigns. Must possess excellent grammar, proofreading, human relation, and effective communication skills.

Familiarity with broadcast production, studio photography direction, postal regulations, and costing-out jobs is preferred.

Preferences:

• Higher Ed, publication or agency experience.
• Experience working in HTML/CSS.
• Email Marketing: Experienced in email marketing for targeted audiences and adept at creating a sense of urgency with CTAs that drive traffic and create leads.
• Web Content Creation: Proven experience in translating complex content into easy‐to‐read copy with user experience as a top priority. Experienced in creating content with keywords for webpages to be easily optimized and indexed.
• Strong Editing/Proofreading Skills: Detail-oriented with proven ability to proof, edit, and spot errors in your own work, as well as the work of others. Proven ability to evaluate and tweak copy to improve readability, accuracy, and voice.

Type: Benefited Staff

Special Instructions Summary:

Additional Information: The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581