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EPITEC

Communications Strategist

EPITEC, Troy, MI, United States


Description:

This role will be responsible for the strategic development of global campaigns, executive leadership narrative, messaging and amplification, internal and external campaign development and execution, thought leadership, crisis communications, and issues management. A critical responsibility of this role includes partnering closely with Global Strategic Communications and Technology leadership, as well as cross-functional leaders and stakeholders to provide strategic communications guidance and support to drive business goal and objectives, including global events, internal and external relationship building and stakeholder management, speaking engagements, and interviews, extensive writing including communications plans, key messaging, talking points, scripts, speeches, press releases and announcements, and related campaign materials.

Responsibilities:

  • Develop and Execute Communications Strategies: Support the creation and implementation of global corporate communications plans aligned with organizational objectives.
  • Messaging and Positioning: Create clear and consistent messaging to support the brand, reputation, and key initiatives and assist in crafting compelling corporate narrative that resonates with internal and external audiences.
  • Leadership and Corporate Materials: Develop communications plan, releases, media kits, talking points, Q&A, briefing books, bios, coverage reports, and other communications-related materials.
  • Reputation and Media Monitoring: Actively monitor competitive digital and media landscapes to identify press, editorial, and thought leadership opportunities for executives and subject-matter experts.
  • Research and Analytics: Conduct competitive landscape research, trending topics, coverage and sentiment analysis using data to inform strategy pivots and editorial direction.
  • Reporting: Build and maintain real-time trackers and reporting of global strategic communications initiatives, progress, and results for socialization.
  • Media and Analyst Relations: Build and maintain media and industry analysts lists and track relationship engagement, coverage and sentiment.
  • Employee Engagement: Support the design and development of internal campaigns to align employees with the companys vision, mission, and values.
  • Cross-Functional Coordination: Work collaboratively with communicators across the companys portfolio on projects and events.

Skills:

  • Strong understanding of data and analytics with the ability to translate insights into actionable strategies.
  • Ability to lead and support global teams in development and execution of strategic communications.
  • Thorough knowledge of corporate communications and executive communications principals.
  • Solid internal communications experience with a proven record of accomplishment of delivering effective communications across a variety of channels within a highly matrixed environment.
  • Outstanding organizational, verbal, and written communications skills, change management experience is helpful.
  • Proven ability to understand complex solutions and communicate them in an accessible way.
  • Strong writing, editorial, and proofreading skills with a keen eye for detail and ability to project manage a variety of tasks, ensuring all are delivered in a timely fashion.
  • Strong collaborative and interpersonal skills, with the ability to communicate with people at all levels.
  • A passion for technology and storytelling, with a curiosity for continuous learning.

Experience:

  • 5-10 years of experience in internal/employee communications within a global organization.
  • Extensive experience in global corporate internal, external, and digital strategic communications with a proven track-record in a fast-paced, dynamic, global organization. B2B and automotive industry experience required.
  • Proven track record of working closely with senior executives, media, industry analysts, and extensive experience leading both proactive and reactive strategic communications for internal and external global audiences.
  • Experience supporting global brands and highly matrixed organizations to build and develop strategic communications campaigns with meaningful and measurable impact.

Education:

  • Minimum of a bachelors degree in communications, Marketing, Journalism, Public Relations or related field required.