Robert Half is hiring: Marketing Manager in Sacramento

Are you a creative marketing professional with a passion for sustainability and innovation? Do you want to own every aspect of marketing in a fast-paced, purpose-driven company? As our Marketing Generalist, you’ll play a key role in driving our marketing strategy and ensuring our brand shines across all platforms. This is a hands-on, impactful role where you’ll manage and execute diverse marketing initiatives to inspire and engage audiences.

What You’ll Do:

• Strategy & Planning: Develop and execute the company’s comprehensive marketing strategy, aligning with business goals and growth objectives.
• Content Creation: Craft compelling content for websites, blogs, social media, email campaigns, and other channels to engage and inform our audience.
• Brand Management: Ensure consistency in brand voice, style, and messaging across all marketing materials and campaigns.
• Digital Marketing: Plan and optimize digital campaigns (SEO, SEM, paid ads, email marketing) to drive traffic and lead generation.
• Social Media: Manage social media platforms, creating engaging posts and fostering meaningful interactions with followers.
• Analytics & Reporting: Monitor campaign performance and use data insights to refine strategies and maximize ROI.
• Event Coordination: Organize and promote webinars, trade shows, and community outreach events to expand our impact and visibility.
• Partnership Development: Collaborate with internal teams and external partners to enhance brand exposure and market positioning.

Who You Are:

• A marketing generalist with a strong understanding of multiple facets of marketing (digital, content, branding, and analytics).
• Passionate about sustainability, renewable energy, and environmental impact.
• A self-starter who thrives in a fast-paced, collaborative environment.
• Creative and innovative with excellent storytelling skills.
• Analytical and data-driven, with a keen eye for performance metrics.

Why Join Us?

• Impact: Be part of a company that’s driving change in the energy industry.
• Growth: Opportunities to shape and grow your role as the company expands.
• Flexibility: Remote or hybrid work options to fit your lifestyle.
• Culture: A supportive, inclusive environment where your ideas matter.

Join us and be at the forefront of the green energy revolution. Together, we can build a brighter, cleaner future.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of experience in marketing, preferably in the energy, sustainability, or tech sectors.
• Proficiency with marketing tools (e.g., Google Analytics, HubSpot, Canva, Adobe Suite, or similar platforms).
• Exceptional writing, editing, and communication skills.
• Experience managing multiple projects and deadlines.