The E.W. Scripps Company in is hiring: Sr. Producer, Creative Services, WFTS - T

WFTS in Tampa Bay, Florida is seeking a Senior Producer of Creative Services, responsible for executing the development of the department's strategic production and branding plan. This role writes, shoots and edits promotional campaigns, topicals, proof of performance and any station/network sponsorship campaigns, while also working with the Creative Director on execution of strategy and brand direction.

WHAT YOU'LL DO:

1. Function as the key producer of station/network image campaigns, investigative promos, and sales/community initiatives. This includes the development of the concept, copywriting, shooting, and spot production.
2. Conceptualize, write, shoot, and edit promos including daily topicals, images, programming, web, and special projects to help expand viewership and ratings.
3. Serve as lead producer on promo production, including working with other staff to develop and execute promotion for all digital platforms.
4. Attend news and sales meetings as needed to discuss campaign direction and implementation.
5. Interpret research projects to maximize our message and target specific viewer demographics and key strategic goals in all promotion/marketing.
6. Be a key liaison between news and sales to create a positive, effective relationship between departments.
7. Write and produce on-air promotions, proof of performance, and Sales sponsorship spots for broadcast, web, and social media channels.
8. Work closely with news/sales team, producers, and leadership staff on social media development and promotional script ideas.
9. Shoot video elements for news, programming, and social media spots using the latest HD equipment and techniques.
10. Design and create motion and still graphics for on-air, web, and print.

WHAT YOU'LL NEED:

1. Bachelor's degree in mass communications, marketing, communications or related field.
2. 5-8 years of professional broadcast marketing/promotion/creative services experience required.

WHAT YOU'LL BRING:

1. Proficient in post-production editing suites.
2. Knowledge of shooting video with various cameras.
3. Ability to interpret research and write compelling promotional copy to recruit and retain viewership, as well as write copy for clients to generate product/service sales.
4. Excellent communication skills and ability to work well with others.
5. Openness and capacity to seek new opportunities and adopt new ways of doing things.
6. Ability to work well under tight deadlines, prioritize, and multi-task.
7. Strong ability to write conversationally.
8. Direct knowledge and hands-on experience with social media platforms.
9. Demonstrated ability to strive for results while maintaining good relations with internal and external customers.
10. Outstanding skills in time management and setting priorities.
11. Ability to function effectively in a fast-paced, high-energy environment.
12. Deadline-oriented.

WORK ENVIRONMENT:

1. May work nights and/or weekends, when needed.
2. Must be able to lift 25 pounds regularly.

ADDITIONAL REQUIREMENTS:

1. Must be able to lift up to 50 pounds.
2. Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.