Head of Growth Marketing - AllBooked (Boston Area / Hybrid)

Head of Growth Marketing - AllBooked (Boston Area / Hybrid) Skedda is a leading global booking management platform dedicated to streamlining venue and space reservations and scheduling. We serve over 7,000 customers and nearly two million users across the world. Today, the product includes functionality such as floor plan visualizations, venue booking, pricing and payments capabilities, and utilization reports and analytics. Skedda has won awards from G2, Capterra, and SoftwareAdvice.

You could be just the right applicant for this job Read all associated information and make sure to apply. AllBooked by Skedda is our business unit focused on community-oriented spaces. Our customers include athletic facilities, studios, creative spaces, event venues, community centers, and coworking spaces. We’re experiencing significant growth in our AllBooked segment, making it an exciting time to join the AllBooked team. Role overview We’re looking for a strong Growth Marketer to own demand generation for our AllBooked business unit. This person will drive a wide range of initiatives aimed at accelerating growth, including digital advertising, SEO investments, website A/B tests, and additional initiatives that this person will help identify. Reporting directly to the VP and GM of AllBooked, this role is a unique opportunity to fully own the growth function for a business unit. If you love early-stage startup environments, running lots of experiments, having a measurable impact, and getting things done fast, this could be the perfect role for you. Day to day responsibilities Run and optimize digital ad campaigns, including paid search and display ads Improve AllBooked’s SEO Manage AllBooked’s review website presence Set up A/B tests on AllBooked.com to improve website to trial conversion Set up A/B tests in our new trial onboarding to improve trial to paid conversion Run additional creative growth experiments (online and offline) Own AllBooked’s marketing measurement infrastructure, with support from RevOps Analyze every part of our marketing funnel to identify opportunities to accelerate growth Run customer surveys and complete data analysis aimed at improving customer retention About you You’re data-oriented, and love cutting data 10 different ways to figure out what we should do You’re a strong verbal and written communicator You’re a systems thinker who can help bring clarity to complex ideas You can balance a pragmatic problem-solving approach with a strong attention to detail You welcome feedback to improve your skills and work You’re excited by wearing many hats and taking on new challenges You take initiative and work with a healthy sense of urgency You’re scrappy and find a way to just get the job done You’re curious and love learning new things Skills & Experience You’ve worked in an early-stage tech startup environment (

Remote working/work at home options are available for this role.