Marketing Director / Social Selling Job at MLee Healthcare Staffing and Recruiti
MLee Healthcare Staffing and Recruiting, Inc, Austin, TX, United States, 78716
Director of Social and Marketing
mlee is in the market for a senior-level marketing executive or soon to be rising star in Marketing. This position is responsible for overseeing all aspects of a company's social media strategy, including developing content, managing social media platforms, analyzing performance, and driving engagement to achieve specific marketing goals across various social channels like Facebook, Instagram, Twitter, and LinkedIn.
Currently we have a staff of 2-3 UX designers, Content Marketing Lead, Inhouse Cinematographer, Full Stack Team of Developers, Strategy, Branding. and a lot of motivation to do well in a strong space. We just need some leadership in the marketing department to steer this rocket ship.
Currently offering stock options, benefits. and a generous 401K
Key responsibilities of a Director of Social Marketing will include but not limited to:
- Strategy development:
Creating a comprehensive social media strategy aligned with overall marketing goals, identifying target audiences, and determining key performance indicators (KPIs). - Content creation and curation:
Overseeing the creation and scheduling of engaging content across various social media platforms, including text, images, videos, and live streams. - Community management:
Engaging with followers, responding to comments and messages, building relationships with key influencers, and fostering a positive brand image on social media. - Campaign management:
Launching and managing social media campaigns to promote products, services, or special events, including paid advertising strategies. - Analytics and reporting:
Monitoring social media performance through analytics tools, analyzing data to identify trends and insights, and reporting key metrics to stakeholders. - Team leadership:
Leading and mentoring a team of social media managers and specialists, assigning tasks, and ensuring consistent brand messaging across all channels.
- Deep understanding of social media platforms and their algorithms (G Analytics)
- Proven experience in developing and executing successful social media campaigns
- Excellent content creation and writing skills
- Strong analytical and reporting skills to measure campaign performance
- Ability to manage multiple projects and deadlines effectively
- Leadership and team management skills
- Knowledge of digital marketing tools and analytics platforms
Who is mlee.com?
mlee is a medical employment software and HR technology platform that helps with healthcare staffing and recruitment:
- Job listings: A central hub for healthcare job listings
- Recruitment training: Offers a masterclass led by an expert in medical recruitment
- Employer branding: Helps with employer branding
- Applicant tracking software: Includes advanced applicant tracking software (ATS)
- Mobile app: Connects healthcare professionals with job opportunities and shifts at various healthcare facilities
- Healthcare CRM: Offers a customer relationship management (CRM) for healthcare
mlee.com is headquartered in Austin, Texas.