Senior Manager, Digital Marketing
CloudBees, Corona, CA, United States
A company is looking for a Senior Manager, Digital Marketing & Campaigns to lead integrated marketing efforts aimed at driving pipeline and revenue growth. Key Responsibilities Develop and execute integrated campaign strategies across various channels to drive demand generation Manage and optimize paid marketing channels, collaborating with external agencies to meet KPIs Analyze campaign performance and continuously optimize strategies based on data insights Required Qualifications Bachelor's degree in Marketing, Business, or a related field; MBA is a plus 8+ years of experience in B2B demand generation, with at least 3 years managing integrated campaigns Proven success in driving pipeline and revenue through multi-channel marketing campaigns Expertise in paid media strategy and optimization, including Google Ads and LinkedIn Ads Strong understanding of marketing technology platforms, including Marketo and Salesforce