EducationDynamics
Digital Marketing Strategist
EducationDynamics, Winter Park, Florida, United States, 32792
A company is looking for a Digital Marketing Strategist to develop and optimize paid media campaigns in higher education marketing.
Key Responsibilities
Create, execute, and manage digital marketing strategies to drive traffic and conversions Test and improve performance of PPC, paid social, retargeting, and display media campaigns Analyze data to uncover trends and identify new opportunities for growth and improved ROI
Required Qualifications
Bachelor's Degree in Marketing, Communication, Analytics, or a related field, or equivalent work experience 1+ years of experience managing PPC/SEM campaigns Experience with paid search, paid social, and display media channels Google Ads, Microsoft Ads, or similar certification Proficiency in Microsoft Excel for trend analysis
Key Responsibilities
Create, execute, and manage digital marketing strategies to drive traffic and conversions Test and improve performance of PPC, paid social, retargeting, and display media campaigns Analyze data to uncover trends and identify new opportunities for growth and improved ROI
Required Qualifications
Bachelor's Degree in Marketing, Communication, Analytics, or a related field, or equivalent work experience 1+ years of experience managing PPC/SEM campaigns Experience with paid search, paid social, and display media channels Google Ads, Microsoft Ads, or similar certification Proficiency in Microsoft Excel for trend analysis