Field Marketing Representative - Local Marketing Job at Smile Doctors LLC in Tam

Field Marketing Representative - Local Marketing

Tampa, FL, USA

Job Description

Posted Monday, January 13, 2025 at 6:00 AM

The vision of Smile Doctors is our people-first culture which creates an environment of passionate, caring Team Members dedicated to providing fun and encouraging relationships with each other and our patients. Smile Doctors offers every Team Member the opportunity to be a part of something bigger. We focus on the importance of the individual and recognize that each person on our Team has something great to offer. We recognize talents and strengths and take care to nurture those abilities to help our Team Members grow into successful people in their careers, in our organization, and beyond.

Looking for a position that makes you smile?

We’re seeking a Field Marketing Representative to join our growing team.

The Field Marketing Representative is responsible for building strong relationships with dentists, community organizations, and local influencers to drive referrals to our orthodontic offices.

How you’ll make us better:

• Build and maintain lasting relationships with local dentists, dental offices, healthcare professionals, schools, churches, government agencies, and community businesses to foster a robust referral network for our practices
• Collaborate with clinic teams to drive referrals and new patient exams to directly impact net production revenue, supporting the overall growth of the practice while primarily targeting dental referrals
• Partner with the Regional Manager of Sales and Marketing to create and implement marketing strategies (including social media campaigns) that focus on driving patient referrals from local dental offices, schools, and community organizations
• Develop, manage, and track local marketing budgets for each team/location while holding teams accountable for their monthly spend
• Host joint events and co-marketing initiatives with local organizations to increase visibility and referrals
• Participate in community events, health fairs, school programs, and local initiatives to boost brand awareness and build connections with potential referring partners and community members
• Support clinics with grand openings, special events, and other promotional activities to strengthen ties with the community and attract new patients
• Manage local marketing campaigns with a focus on referral growth, tracking effectiveness and making data-driven adjustments to ensure success
• Monitor competitive trends in the local market, particularly in dentistry and community outreach, to keep our referral network thriving
• Input and maintain accurate and up-to-date records of referral activity, community engagement, and event participation in the CRM system
• Regularly track and report on individual performance metrics, including referrals and new patient exams, to ensure alignment with goals
• Assist clinics with marketing materials and promotional needs, ensuring they have the necessary branded items and advertising to create awareness in our local markets
• Distribute branded merchandise and manage inventory for maximum impact during community and professional events
• Solid written and oral communication skills
• Solid problem-solving skills
• Solid organizational skills with the ability to balance multiple priorities
• Ability to work independently and in a team setting

Prerequisites for success:

• High School Diploma or equivalent required
• External: One (1) year of experience in business-to-business sales, direct to consumer sales, field marketing, or a related field, with an emphasis on relationship-building and referral generation management required
• Internal: Six (6) months with Smile Doctors or affiliated practice
• Intermediate knowledge of Microsoft Office products and applications
• Intermediate knowledge of sales or business management software

We saved the best for last.

In exchange for the dynamic contribution you’ll bring to our team, we offer:

• Medical, dental, vision and life insurance
• Short and long-term disability coverage
• 401(k) plan
• 3 weeks paid time off in your first year + paid holidays
• Discounts on braces and clear aligners for you and your family members

Why Smile Doctors?

As the nation’s leading Orthodontic Support Organization, Smile Doctors is shaping the future of orthodontics through strategic partnerships with top local doctors. We provide best-in-class support services so our partner orthodontists can focus on what they do best — driving extraordinary treatment outcomes and providing patients with an unmatched experience.

With hundreds of partnered practices across the nation, our synergistic approach has made us the fastest-growing organization in our industry and produced an ever-expanding need for top talent as we continue our unprecedented trajectory. To us, there’s no such thing as “top of our game.” We’re always climbing higher — together. And as our business grows, there’s plenty of room for our team to grow their careers, too.

Smile Doctors and all our affiliating practices are proud to be an equal opportunity workplace and welcome diversity in our organization. We do not discriminate against any team member or applicant for employment regardless of age, race, color, national origin, religion, disability, veteran status, sex, sexual orientation, or gender identity.