Benefits:
- 401(k)
- 401(k) matching
- Competitive salary
- Health insurance
- Paid time off
ABOUT US
MattLaw is a team of Tampa area injury lawyers led by Matt Powell, who has protected thousands of victims and their families for over 35 years. MattLaw protects the most vulnerable of our society, people who can't protect themselves, children, and the elderly. We are active in helping to keep kids safe by sponsoring local charity events throughout the Tampa Bay area where we give children free bicycle helmets and other bicycle riding safety equipment.
SUMMARY: The Marketing Accountability and Quality Control Officer at MattLaw is responsible for overseeing the entire marketing department. This includes managing the organization’s marketing strategy, creating a comprehensive marketing plan, and continuously assessing the strategy and plan for both effectiveness and ROI.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Managing the organization’s marketing strategy and comprehensive marketing plan
- Communicating the marketing plan to both internal staff and external partners
- Coordinating marketing campaigns from beginning to end
- Creating and managing advertising and promotional campaigns
- Conducting competitor research to stay current on trends
- Researching the demand for MattLaw’s services
- Creating and maintaining a successful brand and image that attracts clients to MattLaw
- Identifying potential clients or marketing opportunities
- Organizing events from start to finish
- Overseeing social media marketing and content marketing
- Sending all advertising material to FL Bar Association for approval
- Quality control of all media
- Tracking marketing activities and evaluating effectiveness
- Oversee the Intake process
- Act as “secret shopper / client” to test the intake process
ADDITIONAL DUTIES INCLUDE:
- Creating and maintaining inventory for the firm
- Maintaining client birthday list and sending birthday cards
- Planning and scheduling employee functions
EXPERIENCE AND SKILLS REQUIRED:
- Bachelor’s Degree in Business Administration, Marketing, or a related field
- Minimum of 5 years of experience running a marketing team, preferably in a legal or professional services setting
- Experience with digital marketing forms such as social media marketing and content marketing
- Professional in punctuality and appearance
- Excellent leadership and management skills
- Strong analytical and problem-solving skills
- Exceptional communication and interpersonal skills
- Proven ability to manage budgets
- Ability to work well under pressure and manage multiple projects simultaneously
- Proficient in Microsoft Office, Google Docs, Instagram, Facebook, Google Accounts, Later