The Crescent Hotels Group is hiring: Marketing Manager in Scottsdale
The Crescent Hotels Group, Scottsdale, AZ, United States, 85261
Description
Crescent Hotels & Resorts invites you to embark on an exciting journey as the Marketing Manager for the spectacular Remi Hotel, a new build Autograph Collection. Nestled in the pulsating heart of downtown Scottsdale's Entertainment District, this 164-room gem combines classic western elements with bold, modern motifs, redefining the desert aesthetic and attitude. It’s five food and beverage outlets range from a 1940’s inspired café on the ground level to a seductive Miami-style rooftop pool deck and bar reflective of the orange groves of Morocco.
As Marketing Manager, you’ll be at the forefront of crafting compelling campaigns that amplify The Remi’s unique voice. Collaborating with a dynamic team, you’ll weave the story of Scottsdale’s most exciting destination, engaging guests, locals, and global travelers through strategic marketing, digital innovation, and creative storytelling.
What you’ll own:
- Brand Vision: Develop and implement marketing strategies that define The Remi’s position as a premier luxury destination.
- Creative Storytelling: Manage digital, social, and traditional campaigns to share The Remi’s vibrant energy with the world.
- Dynamic Partnerships: Lead collaborations with creative agencies, social media influencers, and PR teams to elevate brand awareness.
- Revenue Growth: Partner with sales and revenue teams to craft strategies that drive bookings, dining reservations, and unforgettable guest experiences.
- On-Site Immersion: Collaborate with food and beverage teams to curate innovative programming that resonates with The Remi’s ethos.
Here’s what you will be doing each day:
- Propose and implement property specific marketing and PR strategies in conjunction with the Director of Sales and Marketing and General Manager.
- Create advertising and promotional programs and graphics for the hotel and all outlets.
- Collaborate with DOSM and/or GM to create and maintain marketing budgets.
- Collaborate with the sales and revenue team to identify opportunities and trends that need on and offline strategies.
- Lead creative agency and partner management for social media, PR, organic/paid social.
- Responsible for creating and maintaining hotel branded collateral.
- Drive an overarching digital marketing strategy with Crescent Marketing support team.
- Build direct marketing plans and targeted campaigns to drive brand awareness for the overall hotel, key market segmentations and outlets.
- Manage creative direction of all hotel and outlet digital and marketing assets.
- Work with the Food and Beverage team to identify opportunities and trends to implement promotional strategy to drive outlet revenue.
- Curate unique programming in coordination with hotel operations that are distinct to each outlet.
- Manage the property’s hotel and outlet websites and online listings including menus, ensure optimization for search engine PPC.
- Optimize internet specials and other promotions for maximum sales.
- Coordinate e-mail capture programs in all outlets and create and implement e-mail campaigns.
- Facilitate the tracking and reporting of all marketing expenditures.
- Work closely with social media influencers to drive awareness and revenue.
Bring your passion for luxury, innovation, and unforgettable storytelling to The Remi. Are you ready to make your mark? Let’s create moments that shine.
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