Marketing Coordinator Job at Association of Academic Museums & Galleries. in Lar

Marketing Coordinator – University of Wyoming Art Museum, Laramie, WY

JOB DESCRIPTION: Coordinate marketing/promotional efforts for University Art Museum. Design and produce graphics for exhibition promotional materials.

Please Note: This position provides vital support to campus customers and requires the successful candidate be available to work on campus.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

1. Coordinate marketing campaigns and graphics for promotional materials for art museum exhibitions. Collaborate with curators to develop exhibition branding and design exhibition wall panels and brochures using Adobe Creative Suite programs. Coordinate photography exhibition installations for marketing purposes. Design and review information for monthly email campaigns through the Mail Chimp platform. Maintain subscriptions lists. Responsible for routine and ongoing webpage updates and design using UW CMS. Manage social media accounts and YouTube. Manage and update online websites (such as Trip Advisor, Yelp, and Google business).
2. Design and produce graphics for various print needs for the Art Museum signage, special events, and educational programs in consultation with appropriate staff for promotional materials by using creative and technical abilities to include the use of computers and desktop publishing techniques. Coordinate distribution of marketing materials. Archive published promotions and ads. Maintain a record of published materials.
3. Prepare camera-ready art for advertising and promotional materials. Proof and edit event, promotional photography, and graphics for online use. Organize photo submissions for marketing purposes.
4. Supervise the production of marketing materials within the Art Museum; monitor the design of all supporting material so that all promotions maintain consistency in theme and focus. Establish and maintain working relationships with print, radio, and TV contacts. Plan and implement a schedule for advancing museum coverage through these sources. Draft, produce, and work with UW Institutional Communications to distribute press releases for print, radio, and TV. Add Art Museum events to various online calendars. Explore new media options, make recommendations on advertising and promotional opportunities for the Art Museum, and facilitate production.

SUPPLEMENTAL FUNCTIONS:

1. Serve as a design and production consultant to University personnel as directed.
2. Assist supervisor or independently give presentations.
3. Establish and maintain documentation/records.

COMPETENCIES:

1. Attention to Detail
2. Consistency
3. Technical/Professional Knowledge
4. Formal Presentation Skills
5. Negotiation

MINIMUM QUALIFICATIONS:

Education: Bachelor’s degree in Art, Marketing, Communications, or a related field

Experience: 1 year work-related experience

Required licensure, certification, registration or other requirements:

1. Excellent written, oral, and verbal communication skills
2. Website design and content management experience
3. Experience working on multiple media platforms such as digital, print, video, and social media
4. Proficient in Microsoft Office suite and Adobe Creative Suite programs

DESIRED QUALIFICATIONS:

1. Bachelor’s degree, preferably in Communications, Marketing, Graphic Design, or related field
2. Experience with designing, producing, and managing a marketing plan
3. Demonstrated experience as a skilled writer and editor. Strategic planning skills. Critical thinking skills, can see the “big picture”, and is highly adaptive.
4. Experience working with senior leaders and across diverse functional areas.
5. Ability to make proactive recommendations to leadership based upon available data.

REQUIRED MATERIALS:

Complete the online application and upload the following for a complete application: cover letter, resume or C.V., and contact information for four work-related references.

HIRING STATEMENT:

UW is an Affirmative Action/Equal Opportunity Educator and Employer. We are committed to a multicultural environment and strongly encourage applications from women, minorities, veterans, and persons with disabilities.

ABOUT LARAMIE:

The University of Wyoming is located in Laramie, a town of 30,000 in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its university, helping to make it a leader in academics, research, and outreach. The university has state-of-the-art facilities in many areas and the community provides the advantages of a major university.

Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range, a bustling group of metropolitan cities including Denver, Boulder, and Fort Collins. This beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit http://visitlaramie.org/