Marketing Coordinator Job at Lotus Concepts Management in Chicago

Job Title: Marketing Coordinator
Location: Denver, Colorado (On-Site)
Employment Type: Full-Time
Salary Range: $65-75K per year

About Us:
Lotus Concepts Management is a dynamic company that operates some of Colorado’s most exciting hospitality venues, including restaurants like ViewHouse, My Neighbor Felix, and Wonderyard. We’re seeking a talented and motivated Marketing Coordinator to join our marketing team in Denver, Colorado. If you have a passion for marketing and creating buzz-worthy experiences, we want to hear from you!

What You’ll Do:

1. Grassroots Growth: Tap into your local network to build strong community ties through outreach, partnerships, and involvement in the hottest Denver events.
2. Creative Campaigns: Use your insider knowledge to promote our food and beverage offerings, from happy hours to signature events, making our venues the place to be.
3. Event Excellence: Plan, promote, and execute over 100 annual events, leveraging your connections to bring in the coolest crowds and keep us at the forefront of Denver’s social scene.

Your Responsibilities:

1. Innovative Event Planning: Dream up and execute creative events that captivate Denver’s trendsetters for every major occasion—from New Year’s Eve to local food festivals.
2. Community Connections: Be the liaison between our brand and the community, forging partnerships with local businesses, hotels, and organizations.
3. In-House Entertainment: Curate a lineup of musicians, live bands, and performers that keeps our venues buzzing with energy.
4. Marketing Mastery: Collaborate with our graphics team to craft eye-catching materials that showcase our brand and events.
5. Digital Savvy: Create engaging social media content, manage online reviews, and stay ahead of the latest marketing trends.
6. Strategic Insight: Develop and implement innovative marketing plans, analyze the success of campaigns, and continuously refine your strategies.
7. PR: Field PR inquiries, representing the Brand when necessary for all media opportunities.

Qualifications:

1. Degree in marketing, advertising, or related field
2. 2+ years of experience in a Marketing role (ideally in the hospitality industry)
3. Possesses knowledge and experience in the tenets of traditional, grassroots, and digital marketing.
4. Demonstrates creativity and documented immersion in social media.
5. Demonstrates understanding of the corporate process. Able to map out a comprehensive marketing plan and develop campaigns 90 days out with Directors approval.
6. Proficient in content marketing theory and application.
7. Experience sourcing and managing content development and publishing.
8. Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
9. Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, Snapchat, YouTube, Google, Yelp, TripAdvisor etc.) and how each platform can be deployed in different scenarios.
10. Maintains excellent writing and language skills. Displays ability to effectively communicate information and ideas in written format.
11. Exceeds at building and maintaining sales relationships, online and off.
12. Is a team player with the confidence to take the lead and guide other employees when necessary.
13. Makes evident good technical understanding and can pick up new tools quickly.
14. Maintains a working knowledge of principles of SEO/SEM including keyword research and Google Analytics. Highly knowledgeable in the principles of 'Search and Social.'
15. Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.
16. Possesses great ability to identify potential negative or crisis situations and apply conflict resolution principles to mitigate issues.

What You Bring to the Table:

1. A deep love for Denver and its vibrant community.
2. A vast network of local connections and the ability to draw in the city’s influencers.
3. Creativity and a keen eye for what’s trending in the local scene.
4. Excellent communication skills and a talent for relationship-building.
5. A passion for guest service, with the ability to handle challenges with poise.
6. The confidence to take the lead and the drive to make our venues the coolest spots in town.
7. Working knowledge / excellence in hospitality industry.

Benefits:

1. Disability and Life Insurance
2. 401K Plan
3. Marketing research and community engagement days