Social Media Manager Job at McCann Manchester Limited in New York
McCann Manchester Limited, New York, NY, United States, 10261
ID 4631
Job Description
Social Media Manager
Location: New York, NY
Your Role:
McCann Content Studios is a department within McCann New York responsible for the development, ideation, and execution of social-focused brand campaigns. The McCann Content Studio is defined by hybrid skillsets and driven by modern online culture, and you’ll be working on a wide variety of projects for some of the best loved brands in the U.S. across multiple consumer categories.
We're seeking a collaborative Social Media Manager to serve as the primary point of contact for clients, managing relationships and ensuring their social media needs are met. This role combines business leadership, account management, and social media strategy to act as a partner to clients in creating social content that resonates across TikTok, Instagram Reels, YouTube Shorts, and more. You will be expected to partner with internal Creative Leads both inside of McCann Content Studios as well as the larger McCann agency, as well as client teams across disciplines to service the range of needs to support the development of video and digital content for brands. Our environment is best suited to flexible, collaborative people who enjoy a variety of challenges and creative ideas.
What You Do:
Daily Operations & Strategy:
- Work as a trusted social media consultant to your client to build a relationship of trusted expertise
- Manage end-to-end social media campaigns across medium-sized accounts, from initial concept through execution and optimization across platforms
- Coordinate with creative teams on platform-specific content requirements, including aspect ratios, video lengths, and caption character limits
Client & Performance Management:
- Analyze social media metrics across platforms to identify content performance patterns and optimization opportunities
- Present monthly performance reports highlighting key metrics (engagement rates, reach, video completion rates) and platform-specific insights
- Manage client feedback on content, ensuring revisions align with platform best practices while meeting brand objectives
- Develop and implement comprehensive social media strategies across various platforms to enhance brand presence and engagement
- Stay up-to-date with the latest trends and best practices in social and digital media
- Proactively look for ways to optimize delivery of services to your clients and create better creative work
What You Bring:
- 3-5 years experience in social media marketing
- Experience managing $250K+ social media budgets
- Track record of running day-to-day social campaigns
- History of client-facing presentations and reporting
- Experience with content calendar management
At McCann New York, each team member plays a significant role in our success. We recognize that our team members' contributions may extend beyond this job description. The job description is designed to outline primary responsibilities, qualifications, and role scope. It does not restrict team members or the organization to only those specified duties.
Location:
McCann New York team members must reside in or be willing to relocate to the New York Tristate area unless otherwise agreed upon by their manager and McCann New York’s Human Resources team. McCann New York is a hybrid workplace with three days in-office per week.
Salary Range:
The salary for this position is $95,000-$115,000. Salary ranges depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.
How We Uphold McCann Values:
- Bravery: We embrace innovation and take thoughtful risks to drive bold ideas forward.
- Integrity: We are honest, transparent, and hold ourselves accountable in all that we do.
- Generosity: We create a collaborative, inclusive environment by supporting, celebrating, and uplifting each other with kindness, compassion, and empathy.
How We Care for McCanners:
- Competitive insurance coverage, inclusive of medical, dental, and vision
- Time Well Taken: paid time off to take personal/vacation time off away from work as you deem consistent with your duties, the Company’s needs and its obligations
- 80 hours of Paid Sick Time per calendar year
- 21 paid Company Holidays
- Access to Spark, a learning and skill platform for your growth and development
- 401k Retirement with 6% employer matching
- Maternity, Adoption and Parental Leave ranging from 12 to 16 weeks
- Wellness resources, including free access to Headspace
Commitment to Diversity, Equity, and Inclusion:
The strength of our creative capability and innovative thinking has led to some of the world's most celebrated, effective, game-changing work for top brands. Maximizing that strength means bringing together an extensive mix of socially, culturally, and cognitively diverse talent — and creating conditions where they feel empowered to boldly share the fullest expression of their unique worldview.
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