Sr. UX/UI Designer – Corporate Web Job at Empower in Milwaukee

Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them.

Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself.

As a Sr. UX Designer, you will lead the user experience strategy for our company’s website, with a strong focus on driving conversion and enhancing the digital journey for our wealth management clients. This role will involve designing seamless, data-driven user experiences that optimize engagement, build trust, and lead to measurable client acquisition and retention. You will collaborate with the product, marketing, and development teams to create user-centered designs that align with our brand’s commitment to exceptional service and financial success for our clients.

What you will do:

• Lead User-Centered Design Process: Develop and drive a user-centered design process to create intuitive, conversion-optimized user experiences for our website.
• Data-Driven User Research and Analysis: Collaborate with UX researchers and analyze site performance metrics to understand user behavior, pain points, and opportunities for improvement. Use quantitative and qualitative data to guide design decisions.
• Design Wireframes and Prototypes: Create wireframes, storyboards, user flows, and high-fidelity prototypes to effectively communicate interaction and design ideas, focusing on conversion paths.
• Optimize for Conversion: Collaborate closely with marketing and product teams to design user journeys and touchpoints that drive conversions, from landing pages to product pages and CTAs.
• Iterative Testing and Feedback: Conduct A/B testing, usability testing, and gather user feedback to continuously refine the user experience, ensuring designs are optimized for engagement and conversion.
• Establish and Maintain UX Best Practices: Set up UX design guidelines and best practices for consistent, accessible, and high-quality user experiences across the site.
• Collaboration with Cross-Functional Teams: Work closely with developers, product managers, and marketing to bring concepts to life, ensuring the feasibility and integrity of UX designs throughout development.

What you will bring:

• Education & Experience: Bachelor’s degree in UX Design, Interaction Design, Human-Computer Interaction, or a related field preferred. Minimum of 10 years of UX design experience, ideally with a focus on digital products in financial services or wealth management.
• Portfolio: A strong portfolio showcasing data-driven UX design work, particularly for websites focused on user engagement, conversion, and client acquisition.
• Technical Proficiency: Proficiency in design tools like Sketch, Figma, or Adobe XD, along with knowledge of prototyping and usability testing tools.
• Conversion Optimization Expertise: Demonstrated experience in designing for conversion, including knowledge of A/B testing, analytics tools (Google Analytics, Hotjar), and an understanding of UX metrics and KPIs.
• UX Research Skills: Strong understanding of user research methods, usability testing, and data analysis to inform and validate design decisions.
• Understanding of Wealth Management or Financial Services: Familiarity with financial services and wealth management user needs and regulatory considerations is highly desirable.
• Responsive Design and Accessibility: Strong grasp of responsive design principles and familiarity with WCAG accessibility guidelines.
• Collaboration & Communication Skills: Exceptional communication and interpersonal skills to work effectively with cross-functional teams and present ideas to stakeholders.

What will set you apart?

The successful candidate will evidence a passion for delivering adaptive and creative solutions to UX/UI design problems by staying up to date with best practices and emerging trends in user experience design and user interface technology.

What we offer you:

• Medical, dental, vision and life insurance
• Retirement savings – 401(k) plan with generous company matching contributions (up to 6%), financial advisory services, potential company discretionary contribution, and a broad investment lineup
• Tuition reimbursement up to $5,250/year
• Business-casual environment that includes the option to wear jeans
• Generous paid time off upon hire – including a paid time off program plus ten paid company holidays and three floating holidays each calendar year
• Paid volunteer time — 16 hours per calendar year
• Leave of absence programs – including paid parental leave, paid short- and long-term disability, and Family and Medical Leave (FMLA)
• Business Resource Groups (BRGs) - internal networks that rally around common interest, experiences and identities such as race, ethnicity, gender, ability, military status and sexual orientation. BRGs play a vital role in educating and engaging our people and advancing our business priorities.

Base Salary Range: $111,800.00 - $162,125.00
The salary range above shows the typical minimum to maximum base salary range for this position in the location listed. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation offered may vary from posted hiring range based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Equal opportunity employer • Drug-free workplace

We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics, are encouraged to apply. All qualified applicants will receive consideration for employment without regard to age (40 and over), race, color, national origin, ancestry, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, religion, physical or mental disability, military or veteran status, genetic information, or any other status protected by applicable state or local law.

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