Marketing Manager Job at Hub Staff in Chattanooga

Sprout Education (www.sprouteducation.com) is seeking a dynamic and results-driven Marketing Manager to lead our marketing efforts and drive brand growth. The ideal candidate will possess a strong understanding of various marketing strategies, including social media marketing, content marketing, and performance marketing. This role requires a creative thinker who can effectively manage product promotions, advertising sales, and market analysis to enhance our market presence.

Responsibilities

1. Develop and implement comprehensive marketing strategies to increase brand awareness and drive customer engagement.
2. Oversee social media marketing campaigns across various platforms to enhance online presence and community engagement.
3. Manage product management processes, ensuring alignment with market trends and customer needs.
4. Collaborate with the sales team to create advertising sales strategies that maximize revenue opportunities.
5. Conduct market research and analysis to identify new opportunities for growth and improvement.
6. Create compelling content for various channels, including blogs, newsletters, and social media posts.
7. Monitor and analyze the performance of marketing campaigns using tools such as Google Analytics to measure effectiveness and ROI.
8. Prepare and manage the marketing budget, ensuring efficient allocation of resources for maximum impact.
9. Utilize WordPress for website management, ensuring content is up-to-date and optimized for search engines.

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