Veeva Systems, Inc.
Customer Marketing Manager
Veeva Systems, Inc., Lyndhurst, New Jersey, us, 07071
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a
public benefit corporation
(PBC), legally bound to balancing the interests of customers, employees, society, and investors.As a
Work Anywhere
company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.Join us in
transforming the life sciences industry , committed to making a positive impact on its customers, employees, and communities.The RoleWe are looking for a highly motivated and experienced Customer Marketing Manager. You will work closely with marketing, sales, and strategy teams to plan and execute customer advocacy programs that showcase customer success across multiple product lines. You will work directly with customer advocates to share their stories through industry events, media campaigns, and digital assets including case studies, videos, press releases, and blogs. You will support key strategic accounts by planning and executing integrated marketing campaigns to drive awareness, excitement, and adoption of Veeva solutions.What You'll Do
Identify, manage, and develop customer reference and advocacy campaigns with enterprise and emerging companies across that enable Veeva marketing to lead with customer success and valueLeverage a broad and appropriate mix of marketing programs (inclusive of event marketing, direct marketing, and digital marketing) to maximize awareness, relevancy, consideration, and adoption of Veeva solutions within strategic accountsOrchestrate and lead regular check-ins for strategic customers with sales, strategy, and customer success to ensure account goals and plans remain on track, and discuss upcoming account requirements and modificationsProduce a portfolio of assets and deliverables appropriate to marketing plan requirementsManage program execution against committed timelines and within budget; set appropriate success KPIs and track measurements to determine impact and ROIEnsure appropriate communication and collaboration with key stakeholders from planning through to results across all customer advocacy programsCultivate long-term relationships with customers and colleagues in marketing, sales, and strategyRequirements
Strong marketing experience in enterprise softwareExceptional project management skills with proven success in driving projects to completionExperience working with customers to develop advocacy marketing materials that showcase real-world success and value across multiple channels (case studies, press releases, social media, events, etc.)Passionate storyteller with the ability to understand industry challenges, trends, and technical concepts to turn them into compelling contentProven ability to define, develop and execute integrated marketing programs on time and within budgetExcellent English language/communications skills, both written and spokenAbility to develop long-term business relationships with customers and sales teamsStrong desire to win as a team combined with the ability to work independentlyBachelor's degree in a relevant fieldFlexibility to travel as requiredNice to Have
Life sciences industry-relevant work experienceDemonstrable experience in managing and executing integrated marketing programsPerks & Benefits
Medical, dental, vision, and basic life insuranceFlexible PTO and company paid holidaysRetirement programs1% charitable giving programCompensation
Base pay: $70,000 - $150,000The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.#LI-RemoteVeeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com .
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public benefit corporation
(PBC), legally bound to balancing the interests of customers, employees, society, and investors.As a
Work Anywhere
company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.Join us in
transforming the life sciences industry , committed to making a positive impact on its customers, employees, and communities.The RoleWe are looking for a highly motivated and experienced Customer Marketing Manager. You will work closely with marketing, sales, and strategy teams to plan and execute customer advocacy programs that showcase customer success across multiple product lines. You will work directly with customer advocates to share their stories through industry events, media campaigns, and digital assets including case studies, videos, press releases, and blogs. You will support key strategic accounts by planning and executing integrated marketing campaigns to drive awareness, excitement, and adoption of Veeva solutions.What You'll Do
Identify, manage, and develop customer reference and advocacy campaigns with enterprise and emerging companies across that enable Veeva marketing to lead with customer success and valueLeverage a broad and appropriate mix of marketing programs (inclusive of event marketing, direct marketing, and digital marketing) to maximize awareness, relevancy, consideration, and adoption of Veeva solutions within strategic accountsOrchestrate and lead regular check-ins for strategic customers with sales, strategy, and customer success to ensure account goals and plans remain on track, and discuss upcoming account requirements and modificationsProduce a portfolio of assets and deliverables appropriate to marketing plan requirementsManage program execution against committed timelines and within budget; set appropriate success KPIs and track measurements to determine impact and ROIEnsure appropriate communication and collaboration with key stakeholders from planning through to results across all customer advocacy programsCultivate long-term relationships with customers and colleagues in marketing, sales, and strategyRequirements
Strong marketing experience in enterprise softwareExceptional project management skills with proven success in driving projects to completionExperience working with customers to develop advocacy marketing materials that showcase real-world success and value across multiple channels (case studies, press releases, social media, events, etc.)Passionate storyteller with the ability to understand industry challenges, trends, and technical concepts to turn them into compelling contentProven ability to define, develop and execute integrated marketing programs on time and within budgetExcellent English language/communications skills, both written and spokenAbility to develop long-term business relationships with customers and sales teamsStrong desire to win as a team combined with the ability to work independentlyBachelor's degree in a relevant fieldFlexibility to travel as requiredNice to Have
Life sciences industry-relevant work experienceDemonstrable experience in managing and executing integrated marketing programsPerks & Benefits
Medical, dental, vision, and basic life insuranceFlexible PTO and company paid holidaysRetirement programs1% charitable giving programCompensation
Base pay: $70,000 - $150,000The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.#LI-RemoteVeeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com .
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