Argon Agency is hiring: SEO Copywriter in West Palm Beach

Benefits:

• Bonus based on performance
• Company parties
• Competitive salary
• Flexible schedule
• Free food & snacks
• Paid time off
• Parental leave
• Wellness resources

We are seeking a highly skilled and experienced SEO Copywriter to join our dynamic digital marketing team. This role requires a creative storyteller with a proven track record in writing compelling, search-optimized content that drives engagement and conversions. The ideal candidate will have a deep understanding of SEO best practices, hands-on experience with WordPress, and proficiency in using SEO software to research, analyze, and develop content strategies.

Key Responsibilities

1. Content Creation & Optimization
   • Develop high-quality, engaging, and SEO-friendly copy for websites, blogs, landing pages, product descriptions, and other digital platforms.
   • Write clear, compelling headlines, meta descriptions, and CTAs to improve search visibility and click-through rates.
   • Optimize existing content for on-page SEO factors, including keyword usage, internal linking, and formatting.
2. SEO Strategy & Execution
   • Conduct thorough keyword research using SEO tools like SEMrush, Ahrefs, or Moz to identify opportunities for new content and optimize existing pages.
   • Analyze competitor content and strategies to ensure our content stays competitive and relevant.
   • Collaborate with the SEO team to create content calendars and execute content strategies that align with business goals.
3. WordPress Management
   • Utilize the backend of WordPress to publish, format, and optimize content with a focus on user experience and SEO.
   • Ensure proper use of tags, categories, and plugins like Yoast SEO or Rank Math for effective on-page optimization.
   • Troubleshoot and resolve minor technical issues related to content and website functionality.
4. Performance Analysis & Reporting
   • Use analytics tools such as Google Analytics, Google Search Console, and SEO software to monitor content performance and provide actionable insights.
   • Adjust content strategies based on data to improve rankings, traffic, and engagement metrics.
5. Collaboration & Communication
   • Work closely with design, development, and marketing teams to ensure cohesive messaging and branding across all digital channels.
   • Provide guidance and feedback to junior writers or freelancers as needed.

Requirements

• Experience: 3+ years of proven experience as an SEO Copywriter or similar role.
• Education: Bachelors degree in Marketing, Communications, Journalism, or a related field (or equivalent experience).
• Technical Skills:
  • Advanced proficiency with WordPress, including familiarity with themes, plugins, and basic HTML.
  • Proficiency in using SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog.
  • Knowledge of Google Analytics, Search Console, and content management systems.
• Writing Skills: Exceptional ability to write, edit, and proofread clear and engaging content tailored for specific audiences and platforms.
• Analytical Skills: Ability to analyze data and translate insights into actionable recommendations.
• SEO Knowledge: In-depth understanding of on-page, off-page, and technical SEO best practices, including E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness).

Preferred Qualifications

• Experience in creating pillar content and topic clusters.
• Familiarity with voice search optimization and emerging SEO trends.
• Basic graphic design skills or experience using tools like Canva or Adobe Creative Suite.

Soft Skills

• Strong organizational skills and ability to manage multiple projects with tight deadlines.
• Excellent communication and interpersonal skills for cross-team collaboration.
• Creative thinker with a solution-oriented mindset.

Benefits

• Competitive salary with performance-based incentives.
• Flexible work environment (hybrid options available).
• Paid time off.
• Fully stocked office kitchen and weekly meals.
• Opportunities for professional development and certifications.
• Access to cutting-edge SEO tools and resources.