Digital Content Producer Job at Texas Association of Broadcasters in Wichita Fal
Texas Association of Broadcasters, Wichita Falls, TX, United States, 76309
Category: Digital Media
Position/Title: Digital Content Producer
Position Summary: This role is responsible for updating the local website, curating high-performing content, crafting homepage layouts driven by data, and helping to report news - everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands.
Vacancy Type: Full Time
Date Posted: 11/7/2024
Closing Date: 12/7/2024
City: WICHITA FALLS - 76309
State: Texas
URL: http://www.texomashomepage.com
Experience:
- Monitor all forms of media (print, TV, digital, blogs, and social) and be quick to report breaking news stories and always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic.
- Excellent at writing headlines that grow audience and engagement.
- Prioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools, and observed patterns to guide decision making.
- Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation.
- Understand different ways to tell a story, particularly producing short videos and choosing great photos.
- Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow the local audience.
- Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast.
- Promote and distribute news content on social media.
Requirements:
- 2 years of experience in digital content and journalism.
- Capable of researching, interviewing, and writing original news articles.
- Clever headline writer that gets readers to click.
- Strong multi-tasking abilities.
- Organized, technical problem solver, and quick decision maker.
- Knowledge of SEO best practices and AP Style.
- Enjoys working in teams and has excellent interpersonal skills.
- Ease with/ability to learn new technology independently and quickly.
- Strong communicator.
- Some schedule flexibility (nights, weekends).
- Regularly meets measurements of success.
- Strong understanding of Google Analytics; Chartbeat experience a plus.
- Proficiency in MS Office; HTML, CSS, and Photoshop experience a plus.
EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled
Contact: Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
Apply Online URL: https://www.texomashomepage.com/
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