Marketing Specialist Job at Robert Half in Denver
Robert Half, Denver, CO, United States, 80285
Job Title: Marketing Specialist – AEC Industry
Location: Denver, Colorado - Mainly Remote role with some in person meetings
Employment Type: Contract with a strong potential to go full time.
About Us:
We are a leading firm in the Architecture, Engineering, and Construction (AEC) industry, known for delivering innovative and sustainable solutions. We are looking for a talented Marketing Specialist to join our team and help elevate our brand through strategic marketing initiatives.
Job Summary:
The Marketing Specialist will be responsible for driving proposal management, creating engaging marketing collateral, and managing various marketing efforts tailored to the AEC industry. This role requires a creative professional with strong organizational skills, proficiency in the Adobe Creative Suite, and an in-depth understanding of AEC sector dynamics.
Key Responsibilities:
- Proposal Management: Coordinate, write, edit, and design compelling proposals, statements of qualifications, and presentations in response to RFPs and RFQs.
- Marketing Collateral Development: Design and produce marketing materials, including brochures, case studies, project sheets, and advertisements, ensuring brand consistency and industry relevance.
- Graphic Design: Utilize Adobe Creative Suite (InDesign, Photoshop, Illustrator) to create visually impactful marketing assets.
- Content Management: Maintain and update the firm's website, project portfolios, and social media channels with current and engaging content.
- Market Research: Conduct research to support business development efforts, identifying trends and opportunities in the AEC industry.
- Collaboration: Work closely with architects, engineers, and project managers to gather information and translate technical details into marketing content.
- Event Coordination: Assist with planning and promoting industry events, trade shows, and client meetings.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
- Minimum of 3-5 years of marketing experience within the AEC industry.
- Proven expertise in Adobe Creative Suite, particularly InDesign, Photoshop, and Illustrator.
- Strong writing, editing, and proofreading skills with attention to detail.
- Experience with proposal management and responding to RFPs/RFQs.
- Proficiency in Microsoft Office Suite and CRM platforms.
- Familiarity with digital marketing tools and platforms (e.g., WordPress, Mailchimp, social media management tools).
- Ability to manage multiple projects with competing deadlines.
- Excellent interpersonal and communication skills.
Preferred Qualifications:
- Knowledge of industry standards such as SF330 forms and other AEC-specific proposal requirements.
- Experience with video editing software or photography is a plus.