Marketing and Partnerships Manager

Sales Department

Job Title: Marketing and Partnerships Manager

Reports To: Director of Business Development

Serves: Property Owners, Property Managers, Internal Team Members

Company Overview: Since 1996, we have been the foremost leader in property restoration for South-Central Wisconsin's property owners and insurance providers. We consistently set new standards for excellence in restoration and are seeking exceptional individuals to join our expanding team. We are committed to fostering professional and personal growth among our team members through comprehensive training, mentoring, and diverse certifications. Our foundation is built on unwavering customer service, collaborative team dynamics, and impeccable integrity, securing our position as a market leader that ensures both job satisfaction and security. We are proud of our Team's Culture and proudly uphold our Vision, Mission, and Values:

• Our Culture: Team ~ Tempo ~ Truth
• Our Vision: To provide extraordinary care while serving people in their time of need.
• Our Mission: To provide opportunities for great people to deliver Best in Class results.
• Our Values: Deliver what you promise. Respect the individual. Have pride in what you do. Practice continuous improvement.

Position Overview: The Strategic Marketing & Partnerships Manager plays a pivotal role in the company's expansion by identifying new business opportunities, cultivating key partnerships, and spearheading digital marketing initiatives. This position requires a blend of business strategy and digital marketing proficiency to strengthen brand visibility, drive lead generation, and increase revenue. This role will also manage event coordination and support corporate initiatives and special projects.

Employee Benefits:

• Full Family Medical/Health Insurance Benefit (Up to 70% employer-paid monthly premium)
• Generous employer paid medical deductible through an HRA
• Domestic Partner coverage
• Life & Disability Insurance
• Affordable employee-paid dental and vision benefits
• Up to 4% match for 401k or Roth IRA (fully vested upon eligibility)
• Generous paid time off (PTO) along with 8 paid holidays
• Company profit sharing after one year of employment
• Company-sponsored training and leadership development opportunities

Responsibilities:

Marketing:

• Oversee digital marketing initiatives, including SEO and Google Local Services Ads (LSA), to enhance online visibility and local engagement.
• Monitor marketing performance using Google Analytics and prepare reports on key metrics to present to leadership.
• Create digital and print promotional materials, presentations, and graphic designs for flyers, mailers, and digital signage to support client outreach and internal projects.
• Maintain and manage all Paul Davis social media accounts, ensuring consistent branding and engagement.
• Ensure website content accuracy and relevance.
• Collaborate with networking organizations to promote brand awareness.
• Manage local sponsorships and charitable initiatives to explore new marketing opportunities.
• Work with Business Development Team to maintain the marketing budget, ensuring alignment with Company goals.

Event Planning and Participation:

• Oversee the planning, coordination, and execution of company events.
• Manage the distribution of sporting event tickets and team-building events.
• Coordinate Continuing Education (CE) classes to strengthen relationships with agents, adjusters, and property management companies.
• Oversee corporate memberships for employees and guests at local businesses.

B2B Relationship Management:

• Establish and nurture relationships with key stakeholders, including: Property managers, hotels, restaurants, schools, manufacturers, hospitals, agents/ brokers and adjusters.
• Maintain existing First Priority relationships and pursue new First Priority accounts.
• Assist with creating Emergency Preparedness Plans (EPPs/ ERP's) for First Priority accounts.
• Visit job sites to strengthen business relationships and gain insights into the restoration process.
• Collaborate with other Paul Davis offices to continually improve commercial sales efforts.
• Utilize & maintain our internal Customer Relationship Manager (CRM) Luxor & RMS

Requirements:

Required:

• Bachelor's degree in Sales, Marketing, or related acumen
• Insurable driver's license

Preferred:

• 2+ years of experience in a Sales, Marketing, or related position - particularly within property management, hospitality, and restoration industries

Physical:

• Ability to consistently type, use a mouse, and look at a screen for extended periods.
• Stand and sit for long periods of time
• Ability to lift and carry moderate loads

Competencies - Knowledge, Skills, and Abilities:

• Clear, proactive communication in written and spoken English
• Proven experience in marketing, business development, and event planning.
• Strong relationship-building and networking skills.
• Graphic design aptitude and effective use of graphic design software
• Solid understanding of SEO, SEM, Google LSA, and Google Analytics (GA4) for tracking performance.
• High degree of urgency in serving internal and external customers
• Work independently and efficiently as a reliable team member in a deadline-oriented environment
• Manage time effectively and adapt schedule to changing priorities
• Excellent organizational and project management abilities.
• Adept with technology and able to learn and operate industry-related software
• Committed to practicing continuous improvement

Why Our Team Needs You: Our mission is to assist individuals in recovering from disasters such as fires, floods, and storms. Serving those in their time of need is both a challenging and rewarding career. Empathy and honesty are essential, as many homeowners have experienced significant losses and are often emotionally affected. Your role is crucial in building trust-based relationships and contributing to successful project completions as part of our dedicated team.

Paul Davis is an equal opportunity employer.