UNFOLD Media is a small-but-mighty agency specializing in media strategy, planning + buying, and performance marketing. We are looking for a dynamic and experienced Managing Director excited by the opportunity of growing the agency’s capabilities and building it into a powerhouse media company.
Role Overview:
The Managing Director is a multifaceted role, encompassing strategic, operational, and leadership responsibilities. He/she will be tasked with finding and executing opportunities that will drive top-line revenue while maximizing profitability and will oversee the planning, execution, and optimization of all agency staffing and services.
Key Responsibilities:
Strategic Leadership
- Vision and Strategy: Develop and articulate a clear vision and long-term strategy for the company's growth and digital presence.
- Market Analysis: Analyze agency landscape trends, industry insights, and competitor activities to identify opportunities and threats.
- Business Development: Identify and pursue new business opportunities, partnerships, and revenue streams; instrumental in leading the RFP process for the agency.
- Cross Department Collaboration: Identify and foster collaboration between the media department and other departments such as social, digital product, creative production.
Operational Management
- Team Leadership: Lead and manage a diverse team of media professionals, including media strategists + planners, buyers, and analysts.
- Project Management: Oversee the day-to-day operational requirements of planning, execution, and delivery of digital media projects, ensuring they align with the company’s goals and budget.
- Budget Management: Oversee the team’s development and management of budgets for different projects and departments, ensuring financial efficiency and accountability.
Client and Stakeholder Relations
- Client Management: Build and maintain strong relationships with key clients and stakeholders, ensuring high levels of satisfaction and retention.
- Stakeholder Communication: Communicate effectively with agency owners and executive leadership regarding company performance, strategic initiatives, and opportunities.
Leadership and Culture
- Company Culture: Foster a positive and innovative company culture that encourages creativity, collaboration, and professional growth.
- Talent Development: Mentor and develop team members, providing opportunities for training and career advancement.
Innovation and Best Practices
- Industry Knowledge: Stay updated on industry trends, emerging technologies, and best practices in paid media.
- Tools and Processes: Introduce innovative strategies and tools to find efficiencies and drive growth.
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field (MBA or advanced degree preferred).
- 10+ years of experience in paid media, with a proven track record of scaling campaigns and driving growth.
- 5+ years of experience in a leadership role, managing teams and cross-functional projects in an agency setting.
- Expertise in major paid media platforms (Google Ads, Facebook Ads, LinkedIn, etc.) and analytics tools (Google Analytics, etc.).
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent leadership, communication, and interpersonal skills.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
- Proven track record of building high-functioning teams; possesses an inspiring and entrepreneurial spirit.
Why Join Us?
- Opportunity to lead and innovate in a growth-focused role with a high-impact team.
- Competitive salary and benefits offerings.
- Collaborative and supportive work environment with opportunities for professional development.
- Opportunity to execute your vision for agency growth and maturation with the resources of an established company.
UNFOLD is a minority-owned business, led by two diverse founders who embrace diversity in all areas of the business and are committed to building teams that represent a variety of backgrounds, perspectives, and skills. UNFOLD bases all employment decisions on business needs, job requirements, individual qualifications, and performance when hiring, promoting, disciplining, and exiting employees. We strive for a positive, safe, and respectful environment, and have a zero-tolerance policy for discrimination or harassment of any kind.
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