Digital Marketing Optimization - Undergrad Intern

At Franklin Templeton, we're driving our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic and diversified firm spans asset management, wealth management, and fintech, offering many ways to help investors make progress toward their goals. Our talented teams working around the globe bring expertise that's both broad and unique. From our welcoming, inclusive, and flexible culture to our global and diverse business, we offer opportunities not only to help you reach your potential but also to contribute to our clients' achievements.

Come join us in delivering better outcomes for our clients around the world!

Department Title: Undergrad Intern - Digital Marketing Optimization

Location: The intern candidate must be able to commute into the San Mateo, San Ramon, or Rancho Cordova, CA office each week.

Position Summary:

The Digital Marketing Optimization team operates like special ops, identifying opportunities and spearheading initiatives to enhance the digital experience for our clients, salespeople and marketing specialists. Our mission is to bring key strategic opportunities to fruition, leveraging cutting-edge technology and data-driven insights in order to ensure Franklin Templeton is at the forefront of innovation.

We're always working on exciting strategic initiatives like bringing AI to our partners or implementing digital accessibility across our vast global web and mobile app offering. Whatever the project happens to be, our work directly boosts sales, enhances efficiency, or cuts costs, making a tangible difference in the company.

As an intern, you'll get hands-on experience with large-scale projects that drive significant change and benefit. You'll have the opportunity to collaborate with multiple teams, including marketing, sales, technology, data, AI, and more. This role offers a unique chance to gain experience from high-level strategy creation to detailed execution and implementation of tools, processes and policies depending on the project's stage.

If you're passionate about digital transformation and eager to learn, this is the perfect place for you to grow and make a difference!

Team Culture:

In this role, you'll be reporting to a former management consultant who values autonomy, analytical thinking, and data-supported recommendations. Our team culture balances collaboration and independence. Everyone on the team works together, regardless of title, doing whatever is necessary to achieve results. We foster an environment where team members can rely on each other for support and insights, while also having the freedom to take initiative and work independently. This balance ensures that we can innovate and deliver exceptional outcomes for our clients.

A Digital Optimization Intern at Franklin Templeton can expect to gain:

A unique chance to gain experience in both high-level strategy creation and detailed project execution, providing a well-rounded understanding of how strategic projects are developed and implemented.

High-Level Strategy Creation: You'll learn how to develop comprehensive strategies that align with the company's goals and objectives. This includes understanding market trends, identifying opportunities for growth, and creating actionable plans to achieve desired outcomes

Detailed Execution and Implementation: You'll gain hands-on experience in executing and implementing strategies. This involves planning, project management, and ensuring that all aspects are carried out effectively

Collaboration Across Teams: You'll have the opportunity to work with multiple teams, including marketing, technology, data, AI, and more. This will help you understand how different departments collaborate to achieve common goals and how to leverage diverse expertise to drive projects forward

Analytical Thinking and Data-Supported Decisions: You'll develop strong analytical skills and learn how to make data-supported decisions. This includes analyzing data to identify trends, measure performance, and make informed recommendations

Innovation and Digital Transformation: You'll be involved in projects that will give you insights into how innovative technologies can transform business processes and improve customer experiences

Communication and Change Management: You'll learn how to effectively communicate project goals, progress, and outcomes to various stakeholders. Additionally, you'll gain experience in managing change within the organization, ensuring that new initiatives are smoothly integrated and adopted by the team.

Key Responsibilities Can Include:

Given the project-based nature of our work, exact responsibilities will vary depending on the stage of our initiatives. Examples of responsibilities:

Competitive Research: Conduct research to understand the behavior of competitors and industry trends to identify best practice.

Process Documentation: Document existing processes and workflows. Identify areas for improvement and suggest enhancements to streamline operations.

Creation of Business Requirements: Collaborate with stakeholders to gather and define business requirements for new projects and initiatives. Ensure that requirements are clear, comprehensive, and aligned with the company's goals.

Data Analysis: Analyze data to identify trends, measure performance, and support decision-making. Use data-driven insights to inform strategies and recommendations.

Ideal Qualifications:

• Experience using Excel: Proficient in organizing and analyzing data using Excel, including the use of formulas and pivot tables to derive insights and support decision-making.

• Experience creating PowerPoint slides: Skilled in creating engaging and informative PowerPoint presentations tailored to various audience types, ensuring clarity and impact

• Confident communicator: Not afraid to speak up and share alternative opinions, contributing to discussions with confidence and clarity

• Strong analytical and creative problem-solving skills: Ability to think both analytically and creatively to solve complex problems and develop innovative solutions

• Ability to work independently: Capable of working independently and efficiently in a remote environment, managing time effectively and meeting deadlines

Ready to make moves? Apply today!

When applying, please be sure to attach your resume. Applications without a resume file attachment will not be reviewed.

Due to the large volume of applications anticipated, we may not be able to personally contact every applicant. If you are interested in applying to more than one Franklin Templeton internship, please apply for other internships that pique your interest.

Compensation Range: This is a full-time internship where students will work approximately 37.5 hours per week and earn competitive hourly pay of $26-$30 USD per hour. There are several factors taken into consideration in making compensation decisions including but not limited to location, job-related knowledge, skills, and experience. At Franklin Templeton, we apply a total reward philosophy where all aspects of compensation and benefits are taken into consideration in determining compensation.

What makes Franklin Templeton unique?

We believe that being a good corporate citizen is good business. To us, corporate citizenship means being accountable, serving our clients, being an employer of choice, managing our environmental impact, and supporting our communities. An emphasis on corporate citizenship is embedded in our culture, and is an important element of how we achieve success.

We are also committed to your learning and development with resources focused around Experience, Exposure, and Education, to help you achieve your professional development goals.

Franklin Templeton is an Equal Opportunity Employer. We are committed to equal employment opportunity for all applicants and existing employees and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation. We invite you to visit us at Franklin Templeton Careers to learn more about our company, career opportunities and recruitment process.

Franklin Templeton is committed to fostering a diverse and inclusive environment. If you believe that you need an accommodation to search for, or apply for, one of our positions please send an email to accommodations@FranklinTempleton.com . In your email, please include the accommodation you are requesting and the job title and job number you are applying for. It may take up to three business days to receive a response to your request. Please note that only requests for accommodations will receive a response.

Experience our welcoming culture and reach your professional and personal potential!

Our culture is shaped by our diverse global workforce and strongly held core values. Regardless of your interests, lifestyle, or background, there's a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.

Hear more from our employees

Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and existing employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.

Franklin Templeton is committed to fostering a diverse and inclusive environment. If you believe that you need an accommodation or adjustment to search for or apply for one of our positions, please send an email to accommodations@franklintempleton.com. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.