Marketing Specialist

Reporting to the Creative Operations Project Manager, the Marketing Specialist is responsible for managing the Promotional Collateral program, supporting CertainTeed branded premium items for use across the North American business. This program drives relationship-building with direct and indirect customers and influencers, and builds and manages a collection of high quality, brand-consistent, sustainably-minded premium items.

The position oversees portfolio management of a large collection of items, ensuring the correct inventory, mix, and price for use in company events, trade shows, customer ordering portals, and for employee use.

Responsibilities

• Own and manage the branded promotional collateral program.
• Build strong relationships with internal stakeholders, within the Corporate Marketing team and across the CertainTeed and Saint-Gobain businesses.
• Support CertainTeed brand management, contributing to CertainTeed’s leadership position in sustainability.
• Collaborate effectively with other members of the Corporate Marketing team to influence adjacent bodies of work such as digital customer experience, loyalty, and strategic business development programs.
• Manage day-to-day interactions with Contractors and Agency partners to achieve desired marketing objectives.
• Support trade show & events team in the execution of workshops and events that engage and influence CertainTeed employees with the brand.
• Support the activation for key branded customer events, including trade shows and industry events.
• Support BUs, including sales and product marketing as needed in the execution of key internal and external employee engagement initiatives.
• Support the centralized CertainTeed branded physical collateral program for easy access and utilization across the company.
• Support projects with a measurement orientation, capturing and reporting on key metrics that indicate performance.
• Commit to service, meeting, maintaining, and exceeding the service-level agreement (SLA) between Corporate Marketing and BU business clients.

Through the responsible development of innovative and sustainable building products, CertainTeed has helped shape the building products industry for more than 110 years. Founded in 1904, CertainTeed is a leading North American brand of exterior and interior building products.

Minimum Requirements

• Bachelor’s Degree in Marketing or similar field, or equivalent experience required.
• 3 – 5+ years of progressive marketing experience with demonstrated success in B2B and B2C industries required.
• Experience in the building products or durables preferred.
• Exceptional verbal and written presentation skills.
• Demonstrated success developing and working with digital tools.
• Able to collaborate effectively; works well with others.
• A self-starter with a sense of urgency and a strong work ethic.
• Strong project and process management skills.
• Solicits feedback and is receptive to guidance on opportunities for improvement.
• Comfortable in the ambiguity of shifting and unknown strategic direction.
• Committed to team and business achievement more than personal achievement.

Legal Statement

Saint-Gobain provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws.