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The Loomis Corporation

Media Buyer Job at The Loomis Corporation in Dallas

The Loomis Corporation, Dallas, TX, United States, 75215

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Content Summary: Media Buyer at Dallas, for The Loomis Corporation

As a Media Market Specialist, you will be responsible for the research, implementation and follow-through of all media and media-related functions for broad-based media, inclusive of linear television, spot radio, print and out-of-home. While responsibilities are primarily for broad-based media, having digital media knowledge to provide a comprehensive media point of view is extremely important.

RESPONSIBILITIES:

  • Deliver best-in-class media solutions that employ integrated thinking and ideas.
  • Create sound media buys based on a clear understanding of client objectives.
  • Develop and execute cost-efficient buys while meeting goals and budgets.
  • Establish and adhere to strong negotiating tactics while securing the best price, quality and placement of media weight.
  • Monitor media buy performance on a weekly and quarterly basis and arrange for any makegoods.
  • Report buy performance in the form of a post-buy analysis and track any compensation owed for under-delivery.
  • Review all media invoices and resolve all discrepancies.
  • Negotiate added value opportunities that align with client goals.
  • Provide regular reporting to the Director of Media on the performance of plan-to-buy activity.
  • Perform analysis of historical performance and apply learnings to future negotiations.
  • Evaluate additional media opportunities and provide a clear POV to the client.
  • Stay abreast of industry trends, market conditions, competitive activity, current events and outside influences affecting the negotiation and clearance of media buys.
  • As needed, assist the Director of Media in presenting media plans/buys including objectives, strategy, rationale, and all backup materials.

ADDITIONAL RESPONSIBILITIES:

  • Bring challenger brand thinking to grow client and agency business.
  • Work with the Account Team to continuously develop, monitor, and adjust media schedules based on performance feedback from clients.
  • Build strong working relationships with all clients.
  • Evaluate and provide point-of-view recommendations for new media opportunities.
  • Utilize media research tools and resources to aid in campaign development and track competitive activity.
  • Study demographic data and consumer profiles to help identify the desired target audience.
  • Extend media thinking to all accounts, not just the ones for which we plan and place media.

REQUIREMENTS:

  • 3-5 years of marketing agency media buying experience
  • Knowledge of Freewheel (Strata), ComScore, Vivvex, Word, Excel and PowerPoint
  • Digital buying experience in OTT/CTV or Addressable TV is a plus
  • Self-starter who can work independently and proactively solve challenges.
  • Outstanding written and verbal communication, project management and time management skills.

BE INSPIRED BY THE CHALLENGER SPIRIT

Our agency exists to help underdog brands think differently, fight smarter, and find new ways to win. LOOMIS has been listed on The Dallas Morning News’ Top Places to Work list for 10 years running. We really want our agency to be a place our pack loves to work.

  • Embrace The Entrepreneurial Spirit — find opportunity, serve well, and sell value
  • Be Driven — hustle, do, chase, and innovate
  • Act As Team Players — consider others, unite people, and please don’t say, “not my job”
  • Solve Problems — find answers, solve problems, learn, and be curious
  • Show Trustworthiness — be transparent and honest

Application

  • What is your name? * First Last
  • What is your email address? *
  • What is your LinkedIn URL? *
  • Name of College/University *
  • Expected Graduation Date Month and Year *
  • What Position Are You Interested In?
    • Creative
    • Media
    • Account
    • Other
  • Looking For Something Specific?
  • Tell us a little about yourself.
  • Upload your resume.

We challenge underdog brands to think differently. We help them find their voice, and urge them to blaze new trails to make sure they stand out from the pack. Whether you need an agency of record or support on a project, we are here to help you win.

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