Growth/Integrated Campaigns Product Marketing Manager

Job Description:

• This position will also be responsible for helping with marketing, including driving the adoption of key account attributes such as Payments, Addresses, and Profile Pictures.
• The role may also include helping out on increasing user sign-in rates by assisting on integrated growth marketing campaigns across user products that demonstrate the value of a signed-in state and its ability to unlock a personalized, highly curated, and secure experience.

Responsibilities:

• Craft and execute a GTM plan for Passkeys in 2025 in collaboration with Chrome, Android, Product, and UX partners.
• Enable the rollout of Passkeys to 3P developers by building educational assets, industry events, and comms narratives.
• Collaborate with PMs, PR, and UX leads to ensure Passkeys rollouts are coordinated and launch with the right messaging.
• Work with creative agencies and developer partners to build quality content for users to understand Passkeys.
• Execute coordinated GTM tactics including growth, social, comms, blogs, etc. for key Passkey moments.

Experience:

• 6 years of experience in marketing working with product, partnerships, and communications teams to bring new features to market.
• Experience managing cross-functional or cross-team projects.
• Experience in marketing/GTM for Cybersecurity/Authentication product areas like Sign in/Passwords/Biometrics.
• Demonstrated ability to think strategically about complex issues, leading to thoughtful recommendations, action plans, and campaigns.
• Proven track record of successfully launching large-scale integrated campaigns and leading cross-functional teams.
• Strong leadership and project management skills to manage complex projects with multiple stakeholders and multiple priorities.
• Record of consistently delivering quality outputs with tight deadlines in a dynamic environment.
• Demonstrated ability in, and high comfort with, leading in an ambiguous, high-pressure, and fast-paced environment.
• A passion for or knowledge about data privacy and security considerations across the tech industry.

Skills:

• Go-to-Market Strategy Development
• Integrated Campaign Management
• Cybersecurity/Authentication
• Data Privacy & Security Awareness
• Cross-Functional Collaboration

Education:

• Bachelor's degree or equivalent practical experience.

About US Tech Solutions:

US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.

US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.