Job Description
ZeroFox seeks a PR + Brand Communications Specialist to join our Brand Marketing Team. Reporting to the Senior Manager of PR & Corporate Communications, this role supports ZeroFox’s public relations, corporate communications, and organic social media programs, helping tell a consistent story across ZeroFox’s owned channels and through media outreach.
The role will own the day-to-day management of ZeroFox’s social media accounts and assist with ideating and executing ZeroFox’s external communications strategy. This requires a comprehensive understanding of different social media platforms and the cybersecurity media landscape, particularly how to optimize content for maximum engagement across different mediums. The ideal candidate is a creative thinker and skilled communicator, who works well across a variety of teams and can translate complex concepts into clear and engaging messaging.
Role And Responsibilities
- Execute ZeroFox’s corporate social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Create and share daily social media content, including post drafting and graphics, that builds meaningful connections with ZeroFox’s target audience and increases brand awareness
- Develop and maintain a comprehensive social media calendar that is consistent with ZeroFox’s brand identity and relevant to our industry and buyer
- Use analytics to measure and evaluate the company’s social media performance, and optimize content based on results
- Communicate with social media followers, including responding to posts and messages in a timely manner
- Support with media relations, including coordinating media opportunities, preparing spokespeople for interviews, and supporting rapid response efforts
- Build and maintain a comprehensive media list of key reporters and media outlets to tell ZeroFox’s story
- Develop thought leadership content including pitch ideas, commentary and bylines
- Maintain a calendar of relevant award and speaking opportunities, and draft submissions as needed
- Collaborate on monthly, quarterly, and annual reports on social media + PR performance
- Support with ad hoc copywriting needs
- Keep up to date on the latest social media and communications trends
Requirements
Qualifications And Skills
- Bachelor’s degree in communications, public relations, marketing, journalism, or a related field
- 2-4 years of professional experience in social media, including planning and creating content in a corporate or agency setting
- 2-4 year of experience in B2B public relations/media relations in a corporate or agency setting
- Knowledge of social platforms and tools including LinkedIn, Twitter (X), Facebook, Instagram, Hootsuite, and Canva
- Knowledge of media relations, including experience with spokesperson prep and relationships with relevant reporters/outlets
- Knowledge of community management and marketing campaign alignment
- Knowledge of social media and PR analytics and reporting
- Excellent communicator, versatile creative writer, and team player
- Ability to work in a fast-paced, dynamic environment
- Strong organizational skills and ability to meet deadlines
- Self motivated and goal oriented
- Understanding of the cybersecurity competitive landscape, staying ahead of threats to our brand image
- Experience working with cybersecurity companies is a plus, but not required
Benefits
- Competitive compensation
- Community-driven culture with employee events
- In-office work; snacks, drinks available daily
- Generous time off
- Comprehensive health benefits & 401(k) match plan
- Fun, modern workspace
- Respectful and nourishing work environment, where every opinion is heard and everyone is encouraged to be an active part of the organizational culture
- Total annual compensation range $70,000.00 - $90,000.00
About us
ZeroFox is on a mission to make the internet safer for all. Innovation is at our core – we are relentless in the pursuit of finding new ways to disrupt external cyber threats on the surface, deep, and dark web. ZeroFox offers the only unified cybersecurity platform combining advanced AI analytics, digital risk and privacy protection, full-spectrum threat intelligence, and a robust portfolio of breach, incident and takedown response capabilities to protect customers from growing threats across the external attack surface. It’s a great time to join us in the Fox Den – with fresh private equity funding, expanding investments in AI, a people-first culture, and centers of excellence around the world, we’re growing like never before. If you’re looking for a mission-oriented, customer-focused, collaborative team and ready to take the fight to the adversary, apply to join us in the Den today.
Equal Opportunity
We aim to build a team that represents a variety of backgrounds, perspectives, and skills. We embrace inclusion and ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, military or veteran status, or any other personal characteristic.