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Tbwa Chiat/Day Inc

Social Media Manager Job at Tbwa Chiat/Day Inc in Whippany

Tbwa Chiat/Day Inc, Whippany, NJ, United States, 07981

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Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Social Media Manager

Location: Whippany, New Jersey

About the role:

OLIVER believes that agencies work better inside a brand's organization – delivering more effective work at the speed and flexibility required to drive modern businesses forward. We're hiring a Social Media Manager to develop and execute social media strategies for one of the world's largest consumer healthcare portfolios, crafting engaging content while maintaining compliance with healthcare regulations. In this role, you will be responsible for managing social media communities and creating engaging content for consumer healthcare brands. You will develop and implement social media strategies that educate and engage consumers while adhering to regulatory requirements. Additionally, you will analyze performance metrics and optimize content to drive engagement and brand awareness in the OTC and VMS space.

What you will be doing:

  • Develop and manage social media strategies for healthcare brands
  • Create engaging, compliant content across multiple social platforms
  • Monitor and moderate social media communities
  • Track and analyze social media performance metrics
  • Identify and leverage emerging social media trends
  • Collaborate with regulatory teams to ensure content compliance
  • Manage social listening and community engagement
  • Create monthly content calendars and campaign strategies
  • Report on social media KPIs and campaign performance
  • Work with cross-functional teams to develop integrated campaigns
  • Utilize Gen AI platforms for content optimization

What you need to be great in this role:

  • Minimum 4 years of social media management experience, with healthcare or pharmaceutical background preferred
  • Experience creating FDA/regulatory compliant social content
  • Proven track record of growing and engaging social media communities
  • Expertise in social media analytics and reporting tools
  • Strong understanding of social media best practices and platform requirements
  • Experience with content creation and community management
  • Proficiency in social media management tools (Sprinklr, Sprout Social, Hootsuite, etc.)
  • Understanding of OTC/VMS market dynamics
  • Excellence in written and verbal communication
  • Ability to work under tight deadlines and manage multiple projects
  • Experience with Gen AI platforms and tools
  • Basic MS Office skills (Excel, Word, PowerPoint)

Salary Information:

At the time of this posting, the base salary for this position may range from $70,000.00 to $85,000.00. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

Our values shape everything we do:

Be Imaginative to push the boundaries of what’s possible

Be always learning and listening to understand

Be actively pro-inclusive and anti-racist across our community, clients, and creations

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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