SEO Specialist Job at seoplus+ in Ottawa

seoplus+ is an innovative digital marketing agency helping businesses worldwide reach their online potential by generating leads and increasing sales. Our clients range from local retailers to enterprise-level multinationals.

We are currently looking for a talented full-time SEO Specialist to join our rapidly growing team. The ideal candidate will be responsible for managing several client accounts. Past experience in a similar role or at another agency is preferred.

The ideal candidate is a self-starting, enthusiastic, and driven professional, looking to further their own career and education with constant innovation. They want to support company growth by confidently bringing new ideas and a unique perspective to each job. They are comfortable communicating with others in a team environment, and able to work directly with clients.

This is a hybrid role and work is performed from the Ottawa office at least 3 days per week.

Desired Competencies

• Be responsible for improving organic search results and traffic.
• Able to create, set up, execute, and monitor SEO campaigns.
• Can identify areas to improve the rankings in major search engines.
• Be proactive with strong online research skills and initiative.
• Willing to communicate with clients and team members on a regular basis.

Primary Responsibilities

• Perform keyword research in alignment with client objectives and business goals.
• Conduct a variety of site audits to review and analyze areas in need of improvement.
• Prepare detailed strategy reports for clients and management.
• Write productive copy and SEO-related data, such as titles and descriptions.
• Develop and implement link-building campaigns.
• Monitor and evaluate search performance to improve rankings.
• Compile and present SEO performance reports for clients and account managers.
• Stay informed on SEO best practices, industry trends, and digital marketing news.
• Consult with other teams to implement recommendations.
• Be in constant communication with team members via virtual meetings.
• Utilize basic programming and web design skills to enhance SEO.
• Manage day-to-day SEO tasks and projects.
• Inform stakeholders on required changes.

Experience and Skills

• Direct experience with all aspects of SEO (on-page, technical, local, etc).
• Knowledge of link-building techniques, outreach, and digital PR.
• Content optimization and on-page SEO writing experience.
• Working knowledge of HTML and CMS's (WordPress, Shopify, Wix, etc).
• Experience working with popular SEO tools (Semrush, ahrefs, Majestic, etc).
• Experience with Google Analytics and Google Search Console.
• Strong prioritization skills and excellent project management skills.
• Ability to align efforts across multiple departments (content, web, PPC, etc).
• Excellent communicator with amazing customer service skills.
• Very strong organizational, problem-solving, and interpersonal skills.
• Proficient in Excel and Word (or Google Docs and Sheets).
• Clear understanding of SEO principles, algorithms, and best practices.
• Ability to effectively multitask in a fast-paced, deadline-driven atmosphere.
• Google certification and bilingualism (English and French) would be a plus.

Compensation Package

• Competitive salary plus benefits.
• Paid vacation and sick days.
• Opportunity to advance your career.
• Education and personal development budget.

Interested candidates please send resume and cover letter to careers@seoplus.ca.