Job Description
SongtrustⓇ is the world's largest technology solution for global music publishing royalty collection and administration. It was founded to simplify music rights management and remove the complexity of the publishing landscape. Songtrust's core mission is to help musicians, publishers, labels, and distributors easily track and collect global publishing royalties for their music catalogs. Songtrust has a catalog of over 3,000,000 songs, representing more than 350,000 songwriters including those who have written songs with Drake, Billie Eilish, and Kendrick Lamar. Publishers who entrust the company with their catalog's royalty collection include CD Baby, Downtown Music Publishing, Symphonic Distribution, Sub Pop Publishing, and Trap Nation.
Songtrust maintains the most extensive, accessible publishing network in the music industry by having relationships across more than 60 pay sources around the world covering more than 245 countries and territories. Songtrust® is a registered service mark of ST Music LLC, which is owned and operated by Downtown Music Holdings. Songtrust was named a Billboard Magazine Top Music Startup upon launch in 2011. The company is headquartered in New York City. For more information, please visit: http://songtrust.com/
You can make a tangible impact on the lives of your favorite music creators as our self-driven, detail-oriented, customer-obsessed Coordinator, Social Media. As our Coordinator, Social Media this role is responsible for leading measurable initiatives that educate and promote Songtrust services to key target customers. The role demands a blend of strategic planning, cross-functional collaboration, and innovative execution across social media platforms. Strong project, time, and organizational skills are essential to be successful in this role. This Social Media Coordinator holds a pivotal role in steering and executing social media efforts for Songtrust, as well as Downtown Music Publishing, focusing on servicing the independent music creator and business segment.
Our marketing team leads the fastest-growing and largest publishing administration in the world. If you are eager to learn, hold your work to high standards, and want to make impactful contributions to the music industry, then this could be your dream job!
This hybrid position can based in our New York, Nashville, or Los Angeles locations.
What you'll be doing:
Content Creation and Campaign Management
- Develop engaging and creative content for various social media platforms, aligned with the appropriate brand voice and messaging
- Plan and execute social media campaigns to increase brand awareness, drive user engagement, and support marketing initiatives including driving new contacts and conversions
- Maintain a detailed social media content calendar, ensuring timely and consistent delivery of content across platforms
- Ensure all social media content adheres to brand guidelines, maintaining a cohesive visual and messaging identity
Analytics and Reporting
- Regularly analyze social media performance metrics, providing insights and recommendations to optimize future strategies
Community Engagement
- Actively monitor social media channels, respond to comments, messages, and mentions, fostering a positive online community around our brand
Trend Monitoring and Social Listening
- Stay updated on industry trends, social media tools, and emerging platforms
- Monitor conversations related to our brand, industry, and competitors, utilizing insights to inform social media strategies
Collaboration
- Work closely with cross-functional teams including marketing, design, and customer support to ensure consistent messaging across all channels
- Contribute to brand ambassador and influencer marketing initiatives to enhance brand credibility and visibility within the music creator community
Platform Management
- Manage and optimize profiles on various social media platforms, staying updated on platform policies and best practices
You are / have:
- Bachelor's degree in Marketing, Communications, or related field or experience
- A minimum of 1+ years of experience in social media marketing, digital marketing or related roles
- In-depth knowledge of popular social media platforms, trends, and best practices
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and with external partners
- Creative thinking and the ability to generate innovative marketing ideas proactively
- Exceptional organizational, time, and and multitasking abilities
- Video editing experience is a plus
- Passion for music and the entertainment industry is a plus
Why you want to work here:
- Ample opportunities to work with leaders and employees across our business
- Work in a collaborative environment full of mission driven, innovative, and passionate people
- Be part of an open, welcoming, and inclusive culture
- Rich benefit program (Medical, Dental, Vision), Life Insurance, 401k (with match)
- Free CitiBike Membership (NYC Only)
- Paid Volunteer Hours
Downtown provides base salary ranges for all positions located in the United States at the time of posting. The hiring range for this position is $40,000 - $48,000 annually. As a candidate for this position, your salary and related elements of compensation will be contingent upon various factors including, but not limited to, work experience, geographic location and relevant skills. Downtown is committed to providing a comprehensive market-competitive total rewards program for its employees which includes medical, dental, and vision, life insurance, 401(k) match and generous paid time off. This range does not include any other variable compensation components.
Ensuring a diverse and inclusive workplace where we learn from each other is core to Downtown's values. We welcome and encourage all applicants of different backgrounds, experiences, abilities and perspectives to apply.