OBrien Industries Inc is hiring: Media Buyer in Omaha
OBrien Industries Inc, Omaha, NE, United States, 68197
Job Description: Media Buyer
Location: Omaha, Nebraska
Department: Performance Marketing
Reports to: Media Manager
Date: September 2024
Who We Are:
At OBI, we are modern marketers. Our passion for using customer insights to drive innovation and deliver on dreams is at the heart of everything we do. We believe our work goes beyond marketing because our employees and our clients deserve it. When we do what we do, dreams are realized. If you are ready to bring your talents into an environment where Curiosity, Collaboration, Tenacity, Responsibility, and Innovation define the culture, then this role is for you!
The Opportunity:
As a Media Buyer at OBI, you will be responsible for planning, negotiating, and purchasing media space to maximize the effectiveness of our advertising campaigns. Your role involves collaborating with creative and performance teams to ensure that media strategies align with campaign goals and deliver measurable results. You will use your expertise to optimize media buys, drive efficient spending, and ensure that we reach our target audiences effectively.
What You Will Do:
Media Planning & Strategy
: Develop and execute media buying strategies that align with campaign
objectives
and target audience profiles. Your
curiosity
will drive you to explore and
leverage
the best media channels for each campaign.
Negotiation &
Purchasing
: Negotiate and purchase media space across various channels, including digital, print, TV, and radio. Your
tenacity
will ensure that we secure the best rates and placements for maximum impact.
Campaign Management
: Oversee the implementation and execution of media buys, ensuring that campaigns are running smoothly and achieving desired outcomes.
Performance Monitoring & Optimization
: Continuously
monitor
campaign performance, using data to
adjust
and
optimize
media buys for improved ROI. Your
responsibility
will be reflected in the effective management of media budgets.
Collaboration
: Work closely with creative teams to ensure that media placements align with the campaign’s creative strategy. Your
collaboration
will ensure cohesive and impactful advertising efforts.
Budget Management
: Manage media budgets efficiently, ensuring that
spending
is
allocated
according to campaign priorities and that financial goals are met.
Market Research & Insights
: Conduct market research to stay informed about industry trends, audience behavior, and media opportunities. Your
innovation
will help you
identify
new and effective media channels.
Reporting
: Provide detailed reports on media
spending
, performance metrics, and campaign effectiveness to the executive team. Use insights from these reports to inform future media strategies.
What We’re Looking For:
Media Buying Experience
: Proven experience in media buying across various channels, with a strong understanding of media planning and negotiation.
Analytical Skills
: Strong analytical skills with the ability to use data to
optimize
media buys and measure campaign performance.
Negotiation Skills
:
Demonstrated
ability to negotiate effectively with media vendors to secure the best rates and placements.
Collaborative Approach
: Ability to work effectively with creative and performance teams to align media strategies with campaign
objectives
.
Budget Management
: Experience managing media budgets and ensuring that
spending
aligns with campaign priorities.
Market Awareness
: Up-to-date knowledge of media trends, audience behavior, and emerging media opportunities.
Problem-Solving Skills
: Ability to troubleshoot and resolve issues related to media buys and campaign performance.
About You:
You are
curious
about media trends and audience insights, always seeking new opportunities to
optimize
media buys.
You thrive in
collaborative
environments, working closely with creative and performance teams to achieve campaign goals.
You
demonstrate
tenacity
in negotiating media deals and driving results for advertising campaigns.
You take
responsibility
for managing media budgets and ensuring that campaigns deliver effective results.
You embrace
innovation
, looking for creative solutions to improve media strategies and enhance campaign performance.
What We Offer:
A vibrant and inclusive workplace where your contributions are valued.
Opportunities for professional growth and development.
Competitive salary and benefits package.
Fun team-building activities and a supportive work culture.
Flexibility and work-life balance.
Why Join Us?
Be part of a company that uses insights and innovation to inspire work that delivers dreams.
Play a crucial role in shaping impactful media strategies within a company that values
curiosity
,
collaboration
, and
responsibility
.
Help drive the success of OBI’s campaigns with your
expertise
in media buying,
optimizing
ad spend, and reaching target audiences effectively.
At OBI Creative, we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants from all backgrounds and walks of life.
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