Senior Media Buyer Job at Alfa Wave Agency in Austin
Alfa Wave Agency, Austin, Texas Metropolitan Area, United States, 78716
Meta Channel Manager (Senior Media Buyer) for DTC Ecommerce Health & Wellness Company - 100% Remote / Full-Time
About the Role:
Alfa Wave Agency is excited to partner with a rapidly growing wellness brand that empowers millions to transform their health through premium natural supplements, nutrition guides, and holistic lifestyle programs. With a strong focus on wellness and a vibrant, health-oriented culture, they are seeking a skilled Senior Media Buyer specializing in Meta Platforms (Facebook & Instagram) to drive their acquisition efforts and scale performance-driven advertising campaigns.
As the Meta Channel Manager, you will own the end-to-end media buying process, from strategy and campaign execution to optimization and reporting. Reporting directly to the Director of Acquisition, you’ll be instrumental in building processes, refining strategy, and delivering measurable results. Leveraging large budgets, you’ll focus on crafting high-performing campaigns that resonate with target audiences and generate exceptional ROI. Experience in the supplement or eCommerce industry is a plus. If you’re passionate about media buying, adept at managing large-scale budgets, and ready to help a mission-driven brand amplify its impact, please read on for more details.
What You'll Do
- Define, launch, and scale high-performing ad campaigns on Meta platforms, testing new strategies and features to stay ahead of trends.
- Collaborate with creative and copywriting teams to develop messaging and visuals that resonate with the target audience.
- Lead data-driven decision-making by tracking campaign performance, analyzing results, and optimizing for ROI.
- Own every aspect of the Meta advertising budget, ensuring accountability and maximum efficiency.
- Develop and implement standard operating procedures (SOPs) for campaign creation and management.
- Work closely with the Director of Acquisition to strategize new paid media opportunities and ensure alignment with broader marketing goals.
- Stay up to date on Meta platform updates, eCommerce best practices, and digital advertising trends, sharing key insights with the team.
What We're Looking For
- 5+ years of experience running and scaling successful Meta ad campaigns, with a proven track record of driving results.
- Strong understanding of conversion rate optimization (CRO), landing page best practices, and customer psychology.
- Familiarity with tools like Google Analytics, Facebook Analytics, and Google Data Studio.
- Data-driven, detail-oriented, and proactive, with a passion for creative problem-solving and innovation.
- A team player who communicates clearly, manages multiple projects effectively, and thrives in fast-paced environments.
Compensation & Benefits:
- Annual Base Salary ($100,000 - $125,000 DOE)
- Comprehensive Medical Benefits (Health, Dental, Vision, and more!)
- 401k program with company match
- 100% Remote Workplace
- Annual Wellness Retreats to various locations
- Generous PTO & Vacation Policy
If you’re excited about using your Meta advertising expertise to help a wellness brand scale to new heights, we’d love to hear from you! Apply today and take the next step in your career.