Senior Account Executive - Fashion Division Job at FACTORY PR in New York

Factory is a preeminent communications agency with offices in New York and Los Angeles. We sit at the unique intersection of style and ingenuity, deeply rooted in both current culture and our 20-year legacy. We work with companies to create moments that will spark the brand transformation to cult status. Our strategies combine traditional and digital activities, including public relations, brand development, social media, content creation, and influencer and celebrity integration. We’re the agency behind media-fueled launches and creative storytelling for a dynamic portfolio of clients, including ASOS, Rebag, Henry Rose, Dr. Dennis Gross, Ray-Ban, John Varvatos, IKEA and MCM.

Factory is entering an exciting new chapter filled with growth and creativity. Our team continues to impress with their ability to work nimbly across various industries, and achieve award-winning media relations for our clients. We are also fun to grab a drink with!

SENIOR ACCOUNT EXECUTIVE – Fashion

Factory PR seeks a Senior Account Executive in its Fashion Division. The candidate should have a deep affinity for fashion and design, and be an avid consumer of media and popular culture. The position calls for an expert PR strategist, corporate communicator and client relationship expert. This position, which reports to the VP of Fashion, will coach and mentor a dynamic team including a coordinator and intern.

PRIMARY RESPONSIBILITIES

• Secure strategic press coverage – including feature stores, news announcements, brand and Executive profiles, and product placement in top national & regional
• Liaise with clients and manage the daily client relationship across key corporate fashion accounts
• Develop relevant brand assets used to secure coverage, including pitches and press kits
• Maintain strong relationships and actively network with key fashion & commerce editors, stylists and influencers
• Create innovative seasonal strategies for large national and global brands
• Conceptualize and assist in execution of special events and activations
• Accompany clients and editors on domestic and international press trips
• Be apart of the professional development and mentorship junior team members

REQUIREMENTS

• Minimum 4-years fashion PR AGENCY experience
• Experience working with corporate clients a MUST
• Organizational skills, attention to detail and follow up must be exemplary
• Superior knowledge of fashion/consumer/retail media practices, as well as a phenomenal track record of garnering top-tier coverage
• Deep understanding of fashion & retail trends and market
• Experience with event planning with big brand/big budget a plus
• Experience with supervision/mentoring
• Strong writing, communication and presentation skills to effectively articulate ideas to clients, agency principals and colleagues
• High level of interest and proficiency in new media landscape including pitching conferences and podcasts
• Bachelor's degree, preferably in Communications, Journalism, Public Relations, English, Marketing or a related field
• Proficient in Powerpoint, Photoshop, Excel, Word, Cision, Fashion GPS and social media networks
• Ability to thrive in a fast paced, deadline oriented, high-energy environment with a consistent YES attitude

COMPENSATION & BENEFITS

CULTURE

Life at Factory offers all the benefits of a stable, profitable and established company, but with a dynamic start-up culture. We place great importance on our people and their professional development. We seek creative thinkers, effective doers, glass ceiling breakers and the I-dont-know-if-thats-possible-but-let’s-find-out-ers.

We are the people who get great satisfaction in a job well done, who grab a ball and run with it and who celebrate together when we ace it. We take great pride in being different and promoting a workplace environment and culture based on positivity, inclusivity and collaboration.

$$$

• Competitive salary commensurate with experience
• 401K with employer matching
• Life insurance

HEALTH & WELLNESS

• Health/Dental/Vision Insurance 100% covered
• Discounted gym and Peloton membership plus monthly credit
• Flexible Spending Account
• Mental Health and Wellness Stipend - $500 annually
• HealthAdvocate - Healthcare Support
• One Medical - On-Demand Primary Care
• Teledoc - Virtual Health
• TalkSpace - Online Mental Health Therapy
• Continued Learning Opportunities

PERKS

• FREE CitiBike 100% covered
• Discounted Metrocard/commuting
• All staff events - Summer Picnic, Holiday Party, happy hours, karaoke, lunches, etc
• Birthday Bonuses

WORK LIFE BALANCE

Time off Work/life balance is important to us, we provide:

• Flexible/Hybrid work environment
• Ample PTO & Holidays
• End-of-year 10-day office closure for the holidays
• Summer Friday Program
• Flex Sick Time
• Pet friendly office