Media Buyer Job at NYLON Search - Recruitment and Executive Search in New York

Content Summary: Media Buyer at New York, for NYLON Search - Recruitment and Executive Search

Professional Recruitment & Executive Search

Hybrid - 2 days/ wk - Midtown NY

Leading Digital Media Performance Agency with global presence seeks ambitious and driven Media Buyer with 3-5+ years hands-on Media Buying experience across TV and Video (Linear TV / CTV etc.) with understanding of MediaMath. The successful candidate will take a lead role interacting and negotiating rates with networks, buying, analyzing, tracking, optimizing, and reporting on TV media buys across Long Form and Short Form National and Local Linear TV, CTV, Video, and syndication. Experience negotiating rates with networks, a fundamental understanding of Media Math (Gross to Net calculation, CPMs, etc.), and tactical media planning are essential. The candidate should be client-facing and capable of cultivating relationships with media vendors. This is a great opportunity to learn new skills, lead and mentor a junior buying team, and be part of a collaborative, versatile, and growing team.

Responsibilities include:

• Plan and negotiate Long Form, Short Form, and Mid Form National & Local TV, Network, Cable, and Syndication schedules in linear TV and CTV.
• Maximize client budgets through optimizing media schedules based on clients' KPIs (e.g., budgetary, ratings, impressions, CPO/ratio).
• Negotiate rates with networks and develop tactical media buying plans.
• Prepare, send, and confirm media schedule orders and revisions with media vendors.
• Manage schedule clearance and preemption accurately and within budget.
• Lead and mentor junior buying team members (Associate Buyers & Assistant Buyers).
• Analyze, track, and report campaign results on a daily/weekly basis.

Requirements:

• Bachelor's degree or equivalent work experience.
• 3+ years of TV/CTV media buying experience from a digital agency or in-house media buying role – must have experience with Linear TV and/or CTV.
• Understanding of basic Media Math principles including Gross to Net calculation, CPO (Cost per Order), CPM, etc.
• Familiarity with media research tools such as MRI, Nielsen, SQAD, etc.
• Experience speaking with and negotiating rates with TV networks.
• Detail-oriented with the ability to handle multiple projects simultaneously.
• Strong MS Excel and PowerPoint skills.

For immediate consideration, please submit your resume in Word or PDF format.

** AN EQUAL OPPORTUNITY EMPLOYER **

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