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Altair Law

Marketing Director

Altair Law, Fremont, CA, United States

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Altair Law | Plaintiff Litigation Firm | San Francisco, CA

Altair Law seeks a motivated and results-driven professional with a strong background in legal marketing to lead our growth initiatives. This role is ideal for a dynamic individual with a proven track record of executing innovative campaigns and delivering measurable business growth.

As a boutique trial firm headquartered in San Francisco, Altair Law is recognized for its exceptional verdicts and settlements, earning accolades from esteemed legal organizations and publications.

We are expanding and seeking a strategic leader to help realize our vision. This is a unique opportunity to establish and lead marketing initiatives to elevate Altair Law to the next level.

Key Responsibilities

Strategic Growth & Business Development

  • Represent Altair Law consistently and professionally to the public, existing clients, and business partners.
  • Collaborate with attorneys and colleagues to grow business opportunities.
  • Develop and implement comprehensive business plans to achieve revenue and profit growth targets.
  • Design and manage a marketing and business development budget.
  • Nurture and expand a robust referral network to generate new business opportunities.
  • Maximize ROI from investments in marketing and business development.

Marketing & Brand Management

  • Review all third-party marketing vendors to ensure maximum ROI.
  • Oversee and interface with marketing vendors who manage the firm's website, monthly newsletter, and social media platforms, including providing engaging content and campaigns for use across platforms.
  • Manage hosted professional events.
  • Track and analyze website and SEO performance, intake reports, and other analytics to inform marketing decisions.
  • Identify editorial opportunities and submit articles for major legal publications.
  • Handle awards submissions, such as Best Lawyers and Super Lawyers, and coordinate firm/attorney recognitions.
  • Submit verdicts and settlements to publications for rankings and publicity.
  • Manage firm sponsorships and professional organization memberships, ensuring benefits are fully utilized.

Required Skills & Qualifications

  • 3-5 years of experience in legal marketing or a closely related field.
  • Proficiency in Adobe Creative Suite, Photoshop, email marketing software, and social media platforms.
  • Strong organizational and management skills.
  • A proactive, results-oriented mindset with a focus on innovation and efficiency.

Compensation & Benefits

  • Salary: Competitive base salary with a performance-based bonus structure.
  • Benefits: Comprehensive healthcare (medical, vision, dental), 401(k) plan, and more.
  • Opportunity: Join a fast-growing law firm where success is generously rewarded and professional growth is encouraged.

Salary is commensurate with experience and skill set.