Senior Vice President of Marketing
About the Company
Join a globally-recognized software consulting firm that is shaping the future of technology.
Industry
Computer Software
Type
Privately Held
About the Role
The Company is thrilled to invite applications for the position of Senior Vice President of Marketing to join our dynamic, global team. We are looking for a strategic leader who can revolutionize our marketing initiatives and drive growth. You will develop and execute a comprehensive, data-driven marketing strategy that aligns with our ambitious growth objectives.
This pivotal role includes maximizing existing relationships and identifying new market opportunities. As the VP of Marketing, you will spearhead direct-to-brand marketing and sales initiatives, design and implement multi-channel campaigns, and enhance the integration between the marketing and sales teams to drive revenue. Key responsibilities will encompass:
- Strategic planning to align with business goals
- Leading and nurturing a high-performing marketing team
- Focusing on B2B demand generation, Account-Based Marketing (ABM), and digital marketing
Applicants should have a Bachelor's degree (MBA preferred) and a minimum of 10 years of B2B marketing experience, demonstrating a successful track record in demand generation, ABM, and digital campaigns. Exceptional leadership and team-building skills are essential, as is a strong grasp of digital marketing channels, analytics, and marketing automation tools.
Experience in B2B software solutions or consulting, particularly with CRM, ERP, and Customer Experience (CX) platforms, is highly desirable. The ideal candidate will be a results-driven leader with the vision to reshape the firm's marketing foundation and significantly impact our market presence.
Travel Percent
Less than 10%
Functions
- Marketing