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The Workshop LA

Social Media Manager

The Workshop LA, Los Angeles, California, United States, 90079

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Are you passionate about sports, fashion, and the ever-evolving world of social media? Do you have a knack for creating engaging, elevated, and humorous content that resonates with luxury consumers? If so, we’re looking for you to join our client's team as a

Social Media Manager

for a leading men’s and women’s sportswear brand.

Interested in this role You can find all the relevant information in the description below. About the Role As the

Social Media Manager , you will be responsible for curating, creating, and managing all content across our social media platforms, including TikTok, Instagram, and other emerging channels. You will work closely with the

Marketing team

to develop compelling storylines and posting schedules that drive engagement, brand awareness, and sales. Additionally, you’ll collaborate with the

Creative team

to produce high-quality content, particularly for video-based platforms, ensuring that our social presence aligns with the brand’s values and aesthetic. This is an exciting opportunity for a creative and strategic thinker with a deep understanding of digital trends, audience behavior, and luxury branding. Key Responsibilities: Develop and execute a

comprehensive social media strategy

that aligns with brand goals. Manage daily content curation and scheduling across

TikTok, Instagram, and other relevant platforms . Collaborate with the

Marketing team

to craft engaging storytelling and campaigns. Work with the

Creative team

to develop high-quality video and photo content. Monitor and analyze performance metrics to

optimize content and engagement strategies . Stay ahead of

industry trends, platform updates, and emerging social media best practices . Act as a brand storyteller, ensuring all content reflects the

brand’s identity, values, and target audience . Engage with the community by responding to comments, messages, and trends in real time. Identify opportunities for influencer partnerships and brand collaborations. What We’re Looking For: 3+ years of social media experience

within fashion, sports, or lifestyle brands. A

strong interest in sports and/or fashion

with an eye for aesthetics and storytelling. Expertise in

TikTok, Instagram, and video content creation . Ability to create

elevated yet humorous and engaging content

tailored to our audience. Strong understanding of

luxury branding, digital marketing, and social analytics . Proficiency in content editing tools (e.g.,

Adobe Creative Suite, CapCut, Canva ). Experience managing

posting schedules, engagement strategies, and community interaction . A highly creative mindset with the ability to

balance strategic thinking and trend-driven content . Strong communication skills and the ability to work cross-functionally with different teams. Perks & Benefits: Competitive salary

up to $90K Excellent benefits package Hybrid work schedule ( Monday-Thursday onsite, Friday remote ) Opportunity to work in a

dynamic and creative environment

at the intersection of luxury fashion and sports

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