Chief Marketing Officer & Senior Vice President
About the Company
Top Real Estate Investment Trust (REIT) specializing in the entertainment & hospitality industries
Industry
Entertainment
Type
Public Company
Founded
1955
Employees
501-1000
Categories
- Entertainment & Recreation
- Hotel Management
- Hotels
- Motels
- Hotel Accommodations
- Residential
- Real Estate
- Leasing
Specialties
- hospitality
- entertainment
- food & beverage
- and food & beverage
Business Classifications
- Enterprise
- B2B
- B2C
About the Role
The Company is seeking a Chief Marketing Officer & Senior Vice President to lead the development and execution of its marketing and advertising strategies. The CMO will be responsible for driving sales growth, traffic, and conversion through high-impact marketing tactics that engage fans and customers of live entertainment, music, and attractions. This role demands a strategic thinker with a passion for innovation, exceptional leadership skills, and a deep understanding of customer-centric marketing. The successful candidate will be tasked with establishing and executing long-range marketing strategies, driving traffic and conversions through campaigns and partnerships, and managing a comprehensive CRM strategy to enhance customer satisfaction and loyalty. Key responsibilities for the Chief Marketing Officer at the company include the design and management of loyalty programs, optimization of brand guidelines, and the delivery of effective UI/UX for all branded websites and ticketing experiences. The CMO will also collaborate with senior leadership to ensure marketing strategies align with company objectives, oversee digital marketing efforts, and utilize data and analytics to create targeted campaigns. A strong emphasis is placed on managing the marketing budget, supporting programming efforts, and enhancing the creative process. The role involves leading and mentoring a high-performing marketing team and requires the ability to travel to venue locations to understand unique marketing needs in each market.
Hiring Manager Title
CEO
Travel Percent
Less than 10%
Functions
- Marketing