Compunnel Inc.
Compunnel Inc. is hiring: Marketing Specialist in Charlotte
Compunnel Inc., Charlotte, NC, United States, 28245
This range is provided by Compunnel Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$24.00/hr - $26.00/hr
Demand Generation Digital Marketing Specialist
- Position: Marketing Specialist I
- Duration: 12 Months Contract (Possible Extension)
- Pay Rate: $26/hour
Job Purpose
Support the Digital Demand Generation team in building compelling digital stories via email and social media campaigns. Develop and execute the omni-channel digital strategy for regional marketing teams and support digital editorial calendar development.
Key Responsibilities
- Digital Project Management: Manage digital campaigns in Workfront from development to completion, collaborating with global marketing and digital teams.
- Email Marketing:
- Execute promotional emails via Marketo and Stensul
- Recommend strategies to expand opt-in mail lists using ZoomInfo and Salesforce
- Digital Advertising:
- Develop and execute digital advertising campaigns via Sprinklr, Google, Microsoft
- Balance business objectives, stakeholder demands, and customer expectations
- Reporting & Accountability:
- Analyze and report key metrics
- Optimize digital campaigns based on findings
- Special Projects: Support additional strategic marketing initiatives
Education & Experience
- Bachelor's Degree in Marketing, Communications, Business or related field
- 3-5 years of Digital Marketing experience
Skills & Abilities
- Proficiency in Email and Social Media management platforms
- Customer-first approach to messaging
- Content storytelling expertise
- Ability to adapt strategies quickly
- Exceptional editing and organizational skills
Desired/Preferred Skills
- Marketing automation platform knowledge (Marketo)
- Social media management platform experience (Sprinklr)
- Project management platform familiarity (WorkFront)
- Web development principles understanding
Seniority level
- Associate
Employment type
- Contract
Job function
- Marketing
Industries
- Manufacturing