WorkWave is hiring: Digital Marketing SEM Analyst in Raleigh

Do you use Google in your everyday life? Curious to learn the in’s and out’s of how sponsored ads on Google work? We are looking for a Digital Marketing SEM Analyst to help our home service clients reach their business goals through ad management. This position is based in Raleigh, NC so you must live in the Triangle area, or be willing to relocate upon hire.

As a SEM Analyst, you will work with a passionate, helpful, supportive, hard-working team that’s always willing to go above and beyond to help our clients - and each other - succeed. You’ll be responsible for supporting the management of ad campaigns for our clients in the home services industry.

WorkWave’s digital marketing team operates under the name Coalmarch by WorkWave. We provide agency services to help business owners in the field services industries (lawn care, pest control, HVAC, etc) grow their business through effective inbound marketing and lead generation strategies.

WHAT YOU’LL DO:

• Creating and managing ad campaigns on various platforms -- including Google, Bing, Facebook, Instagram, NextDoor, and more
• Regularly reviewing numbers and data, and making strategic keyword adjustments based on performance goals
• Creating and optimizing high-converting landing pages to be used for paid campaigns
• Creating and sending marketing emails to promote client services and special offers
• Working within a number of tools like Google Ads, Google Analytics, Bing Ads, Facebook Ads, Google Local Services, ClickUp, Mailchimp and more
• Working closely with SEM Strategists to ensure that client performance goals are attainable and that actionable items to improve performance are being regularly identified and executed
• Communicating performance and progress to Account Strategists when needed

WHAT YOU’LL BRING:

• Bachelor’s Degree or relevant experience
• 0-1 years of experience in a PPC or broad digital marketing role (internship experience is acceptable)
• An understanding of how pay-per-click advertising works
• Coachable, open to feedback, and can work well with others
• Adaptable, comfortable with change, and enjoys taking on new challenges
• Authentic, genuine, and conveys consistency in their words and actions
• Excited about the opportunity to consistently learn and improve
• Enjoys juggling several projects at once and thrives in a fast-paced environment
• Passionate about learning PPC, are goal-oriented, and enjoy a fast-paced environment where things never get boring.

Salary: $40,000 - $45,000 a year

WHAT YOU SHOULD KNOW ABOUT US:

• We are laid back but buttoned up. We offer a casual work environment and remote work flexibility and have a passion for developing creative, innovative best in class solutions that directly contribute to the success of our customers

• We care deeply and deliver service and solutions that make a real difference in the lives of our clients and their businesses

• Teamwork and collaboration is key to help our colleagues and customers solve their challenges

• Our team is energetic, fun, naturally inquisitive and eager to make an impact, we invite you to join us!

GROW WITH US:

• We understand the impact of attracting and keeping top talent and reward intellectual curiosity and a thirst for personal and professional growth

• Our employees have access to extensive video libraries for soft skill and role specific training available 24/7 and live trainings are provided throughout the year

JOIN OUR WINNING TEAM!

• 10 Time winner of Best Place to Work in New Jersey by NJBiz!

• WorkWave has been recognized with multiple awards for its outstanding products, growth and culture.

• We’re an equal opportunity employer. All applicants will be considered for employment without attention to race, color, age, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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