24 Seven Talent is hiring: Paid Media Manager in Los Angeles

Paid Media Manager (Paid Search/Paid Social-must have experience in both)

FT/Direct Hire – hybrid in DTLA- 4 days onsite, 1 day remote

Contemporary Apparel

$85k-$115k DOE

Responsibilities:

• Implement paid media strategies aligned with business goals, focusing on customer acquisition
• Execute and optimize paid campaigns across channels including Google, Bing, Meta, TikTok, and Pinterest
• Manage end-to-end paid search process including keyword research, product feed enhancements, copy testing, and bidding strategy
• Provide seasonal refresh calendar for paid search channel and work closely with creative team to keep copy and imagery up to date
• Create and maintain product catalogs for use across paid media channels
• Conduct regular A/B tests to evaluate the effectiveness of different strategies and tactics, and implement findings to enhance campaign performance
• Consolidate and report on data pulled from various platforms on a regular basis to provide a feedback loop for leadership and other internal teams
• Adhere to budget and KPI guidelines and make recommendations based on performance
• Consistently audit accounts with the ability to diagnose issues including but not limited to pixel and tag implementation
• Stay updated on industry trends, competitor activity, and emerging platforms to identify new opportunities for growth
• Additional responsibilities as required

Qualifications:

• Bachelor’s degree
• 4+ years e-commerce marketing experience with 3+ years experience in paid media channels; hands-on experience in Google Ads is a must
• SEO expertise is a plus
• Strong organizational and analytical skills with high attention to detail
• Proficiency in Excel
• Effective written and oral communication skills
• Collaborative by nature; ability to build and maintain strong relationships with cross- functional partners
• Ability to efficiently prioritize tasks and projects based on impact, and adapt to changing priorities and responsibilities

Apply today!