META
Product Marketing Manager, Wearables Software Health Experiences - Reality Labs
META, Los Angeles, California, United States, 90079
Product Marketing Manager, Wearables Software Health Experiences - Reality Labs
To be considered for an interview, please make sure your application is full in line with the job specs as found below. Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring this vision to life. Product marketing is searching for a passionate business leader to focus on products with the mission of empowering users to take control of their health by making it simple, engaging, and accessible. This person will be responsible for influencing product development and leading go-to-market (GTM) as part of the Wearables Product Marketing Team. To be successful, the candidate will bring a combination of strategic vision, exceptional communication skills, a collaborative mindset, analytical acumen, and hardware and/or software product launch experience, having worked in highly cross-functional, dynamic environments built to move fast, ruthlessly prioritize, and pivot quickly as needed to incubate future technologies. Responsibilities
Partner closely with product teams to define the strategy, roadmap, and success metrics for products, ensuring product market fit and helping evolve our portfolio strategy over a multi-year time horizon. Define health product positioning, naming, audience definition, and sizing for SW experiences across our wearables HW programs. Lead market assessment and sizing through quantitative analysis, qualitative feedback, and represent the consumer point of view internally with Product Management and cross-functional teams in the prioritization, design, and development of innovative devices and experiences. Lead the definition and development of the go-to-market strategy across the organization that is grounded in user insights and market dynamics. Lead the go-to-market cross-functional teams toward execution and launch of the GTM strategy through EOL. Be the single point of contact for communicating GTM updates and reviews with cross-functional leadership. Design tests, measure impact, and learn through a results-driven mindset with cross-functional teams. Minimum Qualifications
BA/BS degree in marketing, business, product development, or related work experience. 10+ years of experience in product marketing, product management, management consulting, business strategy, or a similar field. Combination of strategic experiences and hands-on tactical execution. Experience with consumer research and proficiency in using data and insights to inform product and GTM strategy. Experience working in a cross-functional capacity within a fast-paced, changing environment. Experience to craft clear and concise emails, reports & documents for a diverse range of stakeholders. Experience working in U.S. consumer health technology. Experience with products that are sold direct-to-consumer. Quantitative, analytical, and conceptual problem-solving skills combined with demonstrated business acumen. Experience structuring and solving problems, and influencing product decisions to move insights to action. Preferred Qualifications
Masters’ degree or equivalent in business, marketing, analytics, engineering, or other related quantitative discipline. Experience in product marketing, developing go-to-market strategies, and partnering closely with product teams. Experience in consumer tech hardware and/or software for hardware products sold in both the consumer and B2B channels. Domain knowledge in wearable devices and connected health tech. Compensation:
$158,000/year to $223,000/year + bonus + equity + benefits Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity, or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Equal Employment Opportunity and Affirmative Action Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
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To be considered for an interview, please make sure your application is full in line with the job specs as found below. Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We continue to push the state-of-the-art with groundbreaking research into emerging technologies, software, and hardware that will help bring this vision to life. Product marketing is searching for a passionate business leader to focus on products with the mission of empowering users to take control of their health by making it simple, engaging, and accessible. This person will be responsible for influencing product development and leading go-to-market (GTM) as part of the Wearables Product Marketing Team. To be successful, the candidate will bring a combination of strategic vision, exceptional communication skills, a collaborative mindset, analytical acumen, and hardware and/or software product launch experience, having worked in highly cross-functional, dynamic environments built to move fast, ruthlessly prioritize, and pivot quickly as needed to incubate future technologies. Responsibilities
Partner closely with product teams to define the strategy, roadmap, and success metrics for products, ensuring product market fit and helping evolve our portfolio strategy over a multi-year time horizon. Define health product positioning, naming, audience definition, and sizing for SW experiences across our wearables HW programs. Lead market assessment and sizing through quantitative analysis, qualitative feedback, and represent the consumer point of view internally with Product Management and cross-functional teams in the prioritization, design, and development of innovative devices and experiences. Lead the definition and development of the go-to-market strategy across the organization that is grounded in user insights and market dynamics. Lead the go-to-market cross-functional teams toward execution and launch of the GTM strategy through EOL. Be the single point of contact for communicating GTM updates and reviews with cross-functional leadership. Design tests, measure impact, and learn through a results-driven mindset with cross-functional teams. Minimum Qualifications
BA/BS degree in marketing, business, product development, or related work experience. 10+ years of experience in product marketing, product management, management consulting, business strategy, or a similar field. Combination of strategic experiences and hands-on tactical execution. Experience with consumer research and proficiency in using data and insights to inform product and GTM strategy. Experience working in a cross-functional capacity within a fast-paced, changing environment. Experience to craft clear and concise emails, reports & documents for a diverse range of stakeholders. Experience working in U.S. consumer health technology. Experience with products that are sold direct-to-consumer. Quantitative, analytical, and conceptual problem-solving skills combined with demonstrated business acumen. Experience structuring and solving problems, and influencing product decisions to move insights to action. Preferred Qualifications
Masters’ degree or equivalent in business, marketing, analytics, engineering, or other related quantitative discipline. Experience in product marketing, developing go-to-market strategies, and partnering closely with product teams. Experience in consumer tech hardware and/or software for hardware products sold in both the consumer and B2B channels. Domain knowledge in wearable devices and connected health tech. Compensation:
$158,000/year to $223,000/year + bonus + equity + benefits Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity, or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Equal Employment Opportunity and Affirmative Action Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
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