Social Media Specialist Job at Kirtland Federal Credit Union in Albuquerque

Working at Kirtland CU is more than a job - it's a career in the financial world! We pride ourselves on helping our employees learn, grow, and advance in any direction they choose. We offer a highly competitive salary, great benefits package, and an energetic, vibrant work environment.

We are currently seeking a Social Media Specialist to join Kirtland Credit Union! This is a regular, full-time position based at our Albuquerque Headquarters. This position has the ability to work a hybrid remote work schedule after a period of time and up to manager discretion.

Join the rest of our teammates and become eligible for a generous benefits package that we offer:

1. Medical, Dental and Vision Insurance
2. 401(k) Retirement savings program that includes employer match.
3. Paid time off with accrual starting from day one.
4. 11 Paid holidays off during the year!
5. Tuition Reimbursement for College Degrees
6. Employee Clothing Advance
7. Fitness Reimbursement Program
8. Employee Assistance Program
9. Short- and Long-Term Disability
10. Travel Assistance

This is what we would like you to do:

The Social Media Specialist will be responsible for being the voice of Kirtland Credit Union’s brand on respective social networks, assisting to execute social media strategies that engage members, select employer groups, and community partners. This individual will find creative ways to interject the credit union brand into conversations with members and future members to drive strategic value to the organization's overall reputation, focusing on understanding our members, partners, and the communities we serve. High degrees of professionalism, excellent communication, and quality assurance skills are necessary for this role as it requires working cohesively with marketing team members, other credit union departments, and community partners.

Primary Job Duties:

1. Assist the Creative Brand Manager in executing the overall marketing and operational plans including digital, social media, brand awareness-building initiatives, and direct member contact communications.
2. Assist in strategizing, creating, and executing campaigns across all social and digital channels.
3. Assist in the creative design process.
4. Maintain positive relationships with members and vendors; research and resolve any discrepancies or problems.
5. Provide recommendations based on current trends, measurements, and best practices.
6. Collaborate with Business/Community and Base Relations outreach team, designers, and research analysts to ensure content is informative, on brand, and compelling.
7. Suggest content for optimization, better SMO, and user engagement.
8. Measure and report on the success of digital and social communication strategies and campaigns.
9. Serve as Social Media liaison for other departments/designees and content providers.
10. Maintain a social media calendar to proactively plan and produce content that is both seasonal and channel appropriate.
11. Provide insight to leadership on trends and produce social performance reports as well as benchmark reports for competing brands.
12. Serve as Social Media liaison for Northwest region of market area.
13. Define and measure social media KPI’s.
14. Stay up to date with the latest social media best practices and technologies.
15. Communicate with industry professionals and influencers via social media to create a strong network.

Education/Certification:

Bachelor’s degree in marketing, communications, journalism, advertising, or related field preferred.

Experience Required:

Minimum 3-5 years of experience in social media, marketing, communications, advertising, or related fields, with prior experience in managing multiple projects and production with multiple stakeholders and aggressive timelines.

Prior credit union/financial experience preferred.

Required knowledge, skills, and abilities:

1. Proven working experience in social media marketing or as a Digital Media Specialist.
2. Proven work experience designing, writing, editing (photo/video/graphics) social media content.
3. Proven self-starter able to pick up new things quickly and take initiative to find answers.
4. Proficient in Adobe Creative Suite.
5. Excellent presentation and communication skills.
6. Strong customer service and problem-solving skills.

To apply for this exciting opportunity, visit our careers page at www.kirtlandcu.org/careers.

Kirtland Credit Union is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.