Vice President, Senior Digital Web Marketer Job at Confidential in New York City

Vice President, Senior Digital Web Marketer

About the Company

Vibrant financial technology (FinTech) organization

Industry
Financial Services

Type
Privately Held, VC-backed

Founded
2013

Employees
1001-5000

Funding
$200+ million

Categories

• Asset Management
• Banking
• Financial Services
• FinTech
• Consulting & Professional Services
• Information Technology & Services
• Technology
• Finance
• Marketplaces
• Internet
• Investment Banking
• Securities
• Brokerage
• Investing

Specialties

• hnw fundraising platform
• alternative investments
• private equity and hedge funds
• private investor network
• private access vehicles
• custom fund solutions
• and private credit

Business Classifications

• B2B
• Marketplace

About the Role

The Company is in search of a Vice President, Senior Digital Web Marketer to lead its digital marketing team. The successful candidate will be responsible for developing and implementing comprehensive digital marketing strategies that drive brand awareness, customer engagement, and lead generation. This role involves overseeing all aspects of digital marketing, including SEO/SEM, website development, and management. The VP will also be tasked with leading and mentoring a team of digital marketing professionals, defining and managing the website roadmap, and ensuring the website is secure, compliant, and optimized for performance. Applicants for the Vice President, Senior Digital Web Marketer position at the company should have a Bachelor's degree in a relevant field and at least 10-15 years' of experience in a senior digital marketing role. Proficiency in HTML, CSS, JavaScript, and content management systems is essential, as is a strong background in SEO and SEM. The role requires excellent analytical, communication, and interpersonal skills, as well as the ability to manage multiple projects and meet deadlines. The ideal candidate will have a proven track record in website build and management, a strong portfolio of managed websites, and experience with digital marketing tools such as GA4, Hotjar, SEMrush, and 6Sense.

Hiring Manager Title
head of the Center of Excellence

Travel Percent
Less than 10%

Functions

• Marketing
• Information Technology
• Strategy