Auburn University at Montgomery is hiring: Communication & Technology Manager in

Position Information Position Information Vacancy Number: S-01157 Position Title: Communication & Technology Manager Classification Title: Program/Project Manager Department: Admissions and Recruiting Employment Type: Full-Time Special Instructions to Applicants: Auburn University at Montgomery reserves the right once interviewing has begun to stop accepting applications. Duties and Responsibilities: The Office of Admissions at Auburn University at Montgomery is seeking a Communication and Technology Manager to develop communication plans that coincide with university enrollment goals and objectives. Manage/maintain the prospective student database. Create and manage complex enrollment communication streams that deliver content to prospective students through multiple channels and mediums. Implement and manage all CRM communications and digital content related to campaigns. Manage and deploy strategies for enrollment email and SMS campaigns designed to increase inquiry and application conversion. Create a social media strategy for Admissions that develops interest and awareness. Monitor trends in social media tools and applications and appropriately apply that knowledge to increasing the use of social media in Admissions. Manage admissions mailings to ensure consistency and deadlines within communication plan. Work with University Marketing to coordinate marketing strategies. Coordinate, schedule and assemble materials for communications. Meet with prospective students and/or parents. Apply recruiting/counseling theories concepts, and principles to attract qualified students. Work with high school and college counselors to create a positive image of AUM. Work with admissions team to develop new marketing ideas. Implement/manage/maintain a social media presence between the Office of Admissions and potential students and their families. Knowledge, Skills, and Abilities: Knowledge of acceptable basic management practices Knowledge of applicable University practices and procedures Knowledge of student recruitment techniques Knowledge of marketing principles Exceptional oral and written communication skills Interpersonal skills Problem analysis skills Ability to develop and implement short and long-term strategies for achieving specific objectives Ability to quickly establish rapport with others Ability to develop and maintain relationship with others Ability to communicate with individuals at various levels of understanding, education, and socioeconomic status Ability to establish performance standards, monitor performance, confront inappropriate behavior, and evaluate employee performance Ability to conduct research to identify trends in student recruitment and matriculation Ability to speak in public, lead small group meetings, and make presentations Ability to work on multiple projects at one time and respond to multiple competing demands Ability to use a computer and relevant software applications Ability to manage project activities and the work of others Ability to coordinate the work of others Ability to supervise Strong ability to use Microsoft Office and other technology platforms Strong ability to use/manage social media sites to recruit/inform prospective students and parents about AUM Minimum Qualifications: A Bachelor's Degree in a related area, and (4) years of related work experience in marketing automation and/or email campaign communication systems, processes, work flow, databases, etc. or in enrollment marketing. Job Open Date: 07/09/2024 This posting will remain open until closed: Yes Job Close Date: About the University/College Located in Alabama's vibrant state capital, Auburn University at Montgomery is a fast-growing university on the rise. Don't just take our word for it: The Princeton Review rates us as one of the best colleges in the Southeast, while U.S. News & World Report recently ranked us No. 22 among regional universities in the South for the quality of undergraduate teaching and 38th among all public institutions in the region. Auburn University at Montgomery is an equal opportunity employer committed to excellence through diversity; therefore, we encourage applications from historically underrepresented groups, veterans, and individuals with disabilities. Quick Link https://www.jobs.aum.edu/postings/6844 Position Profile Link