Marketing Executive Job at American Ecotech in Warren
American Ecotech, Warren, RI, US, 02885
Job Description
Job Overview:
We are seeking a proactive and creative Marketing Executive to join our dynamic marketing team. In this role, you will assist in developing and executing marketing strategies, driving brand awareness, and increasing customer engagement across various channels. You will work closely with cross-functional teams to ensure that marketing campaigns align with business objectives and deliver measurable results.
Location: Warren, RI in-office position
Job Type: Full-time
Reports to: Marketing Manager / Head of Marketing
Why Join Us?
Competitive salary and benefits.
Be part of a company that is helping the planet.
Opportunity to work in a fast-paced and collaborative environment.
Career growth opportunities in a growing company.
Chance to make a significant impact on the company’s marketing strategy.
Benefits include Medical, Dental, Vision, 401k with company match, travel bonuses & Gym membership.
Marketing Executive Key Responsibilities:
Campaign Development: Assist in planning and executing marketing campaigns across digital, social media, email, and print channels. Creative writing skills are required.
Content Creation: Develop and manage content for website, blogs, social media platforms, and promotional materials to engage with target audiences.
Market Research: Conduct market research and analyze trends to support strategic decision-making and identify opportunities for growth.
Social Media Management: Oversee social media channels, create posts, monitor engagement, and respond to inquiries.
SEO & SEM: Support SEO efforts by optimizing content for search engines and assist with paid search campaigns (Google Ads, etc.).
Event Planning & Execution: Assist in planning and organizing events, webinars, trade shows, and other promotional activities. Some travel will be expected.
Reporting & Analytics: Track and report on the performance of marketing campaigns and provide insights to improve future initiatives.
Collaboration: Work closely with other departments (Sales, Product, Design) to ensure marketing efforts align with overall business goals.
Brand Management: Ensure consistency in brand messaging across all marketing materials and touchpoints.
Marketing Executive Skills & Qualifications:
Bachelor’s degree in Marketing, Business, or a related field (preferred).
Proven experience in marketing, preferably in a similar industry or role.
Strong written and verbal communication skills.
Proficiency in digital marketing tools (Google Analytics, social media platforms, email marketing software).
Familiarity with content management systems (CMS) and basic design tools (Adobe Creative Suite, Canva).
Strong organizational and time-management skills.
Analytical mindset with the ability to assess campaign performance and recommend improvements.
Ability to work both independently and in a team environment.
Marketing Executive Preferred Qualifications:
Experience with SEO, PPC, and Google Ads.
Knowledge of customer relationship management (CRM) tools.
Creative and innovative thinking with attention to detail.
Knowledge of data analysis and reporting tools (Excel, Google Analytics).
We are proud to be an equal opportunity employer. We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.