The LaSalle Group is hiring: Print Media Buyer in Chicago

Content Summary: Print Media Buyer at Chicago, for The LaSalle Group

LaSalle Network has partnered with a Chicago based boutique agency in hiring an experienced and detail-oriented Print Media Buyer to join their dynamic team. This Print Media Buyer will be responsible for planning, negotiating, and purchasing print advertising space across various publications to meet their marketing objectives. The ideal candidate has a deep understanding of the print media landscape, strong negotiation skills, and a track record of optimizing media spend to maximize ROI.

Print Media Buyer Responsibilities:

• Develop and execute strategic print media buying plans aligned with marketing goals and target audiences
• Identify and evaluate print media opportunities across newspapers, magazines, direct mail, and other print platforms
• Negotiate rates, terms, and placements with vendors to ensure cost-effective buys while maximizing exposure
• Collaborate with the creative and marketing teams to ensure print materials meet brand standards and campaign goals
• Monitor campaign performance, ensuring timely delivery and placement of print ads
• Analyze and report on the effectiveness of print media campaigns, providing insights and recommendations for future buys
• Stay current with industry trends, emerging print platforms, and competitive media strategies
• Manage relationships with vendors, publishers, and internal stakeholders to ensure seamless execution of media plans
• Track and manage budgets, invoices, and media schedules

Print Media Buyer Requirements:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field
• 3+ years of experience in print media buying, preferably in an agency or corporate setting
• Strong understanding of the print media landscape and advertising trends
• Proven negotiation skills with the ability to secure competitive rates and placements
• Excellent analytical skills and experience with media performance metrics and reporting
• Strong organizational skills with attention to detail and the ability to manage multiple projects simultaneously
• Proficiency in media buying software and tools
• Excellent communication and interpersonal skills to build and maintain vendor relationships
• Ability to work independently and collaboratively in a fast-paced environment
• Experience working in the healthcare space

• Familiarity with media planning tools and platforms
• Strong budget management and financial acumen

If interested, and qualify per the above applications, please apply today to this Print Media Buyer position. We look forward to reviewing your application!

Thank you,

Lizzy Bann
Principal, Marketing Recruiting
LaSalle Network

LaSalle Network is an Equal Opportunity Employer m/f/d/v.

LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries. LaSalle Network is the premier staffing and recruiting firm, earning over 100 culture, revenue and industry-based awards from major publications and having its company experts regularly contribute insights on retention strategies, hiring trends and hiring challenges, and more to national news outlets.