Sr. Product Manager - Publisher Business Job at PrescriberPoint in Boston

Howdy! Quick heads up… Before you apply, please give the Job Description a thorough read. Note that prowess in content-heavy publishing, generative AI, and organic traffic growth (amongst other requirements) are key to this position’s success. If you feel stretched, you’ll be stretched (not what either of us want - smile).

Cover letters are appreciated and read (by a human).

This role is 100% remote and must be performed in the States.

About PrescriberPoint: The brainchild of David Ricks, CEO of Lilly, and incubated by Boston Consulting Group’s Digital Ventures, PrescriberPoint is a Series A healthtech whose mission is to help Health Care Professionals reduce the time, tension, and anxieties they and their patients encounter during the prescribing process. We are funded to date by Lilly, Pfizer, Adobe, and MasterCard.

Role Overview

PrescriberPoint is seeking a Senior Product Manager to drive the growth of our publisher business, ensuring that high-value prescriber traffic engages with content that brings value to both healthcare professionals (HCPs) and our customers—pharmaceutical brands. The ideal candidate has experience in content-driven publisher environments and a proven ability to optimize product experiences to drive engagement, account conversions, and credibility in the market.

This is a high-visibility, high-impact role in a fast-growing startup backed by Lilly, Pfizer, MasterCard, and Adobe. You will be responsible for closely collaborating with the design, content, and engineering teams to deliver features that align user needs with business objectives, ensuring prescribers interact with the right resources to support confident prescribing decisions.

Key Responsibilities

• Optimize Content & Features to Support HCP Needs – Ensure prescribers have easy access to relevant, high-value information and tools that enhance clinical decision-making, while supporting customer brand engagement objectives.

• SEO & Organic Growth – Develop a strategy to increase organic reach and discoverability, ensuring HCPs easily find relevant, authoritative content.

• Leverage Generative AI for Scalable Content – Build AI-powered, programmatic content generation strategies to enhance site efficiency, personalization, and information delivery.

• Optimize User Journeys – Work closely with UX and research teams to ensure digital experiences seamlessly support HCP workflows and drive deeper engagement.

• Improve Site Architecture & Design – Collaborate with engineering to enhance site structure, navigation, and performance for an intuitive and effective user experience.

• Measure & Optimize Engagement – Track key metrics (traffic, engagement, prescribing tool usage, and commercial impact) and iterate based on data-informed insights.

• Cross-Functional Collaboration – Work closely with marketing, sales, and content design teams to align on a cohesive roadmap that drives both prescriber satisfaction and commercial success.

Key Competencies

• Publisher Business Expertise – Proven experience optimizing content-driven publisher businesses with a focus on engagement and monetization.

• Commercial Optimization Experience – Ability to balance user experience with business goals, ensuring content and tools drive pharmaceutical brand awareness and prescribing confidence.

• SEO & Traffic Growth – Hands-on experience growing organic traffic through SEO and structured content strategies.

• Generative AI & Automation – Experience leveraging AI-powered content generation to scale high-value content and improve personalization.

• User Experience & Design Collaboration – Experience working with UX researchers, designers, and writers to craft intuitive, high-value prescriber experiences.

• Data-Driven Mindset – Strong analytical skills with experience tracking content and feature performance using tools like Google Analytics, Search Console, and engagement analytics.

• Technical Fluency – Understanding of web architecture, structured data, and site design to optimize performance and engagement.

• Gets Stuff Done

Qualifications & Requirements

• 5+ years of product management experience in content-heavy publisher businesses

• Proven success in driving engagement that aligns user needs with commercial value

• Strong background in SEO and organic growth

• Hands-on experience with AI-powered content generation and automation

• Familiarity with web architecture, structured data, and search engine algorithms

• Strong cross-functional collaboration skills, working with engineering, design, marketing, and sales

Compensation:

This salary range for this role is $130,000 to $160,000 based on location and experience. There is a bonus.

Benefits:

We offer strong benefits for a company at our stage, including a 401k (w/matching), and, while 100% remote, promote in-person human interactions when appropriate.

Beliefs:

PrescriberPoint is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.

Additionally, we participate in the E-Verify program as required by applicable law. Learn more about E-Verify here.

Last, PrescriberPoint is a drug-free workplace committed to maintaining a safe workplace free from unlawful drugs and alcohol and complies with all applicable laws, including the Federal Drug-Free Workplace Act. Team members are prohibited from reporting to work or performing their duties with any unlawful drugs or alcohol in their system. They are also prohibited from using, possessing, manufacturing, selling, trading, distributing, dispensing or making arrangements or offering to distribute unlawful drugs or alcohol while at work or performing work duties. Any violation of the Company’s drug-free workplace policy may result in disciplinary action, up to and including disqualification from employment or termination, unless otherwise allowed by law.