Phifer & Company is hiring: Public Relations Director - Healthcare in New York

Our client and independent innovative public relations agency that is growing and having a great time doing it, is looking to add an AD- Healthcare to their amazing team. Position Overview: As the Public Relations Director - Healthcare B2B, you will be responsible for developing and executing comprehensive public relations strategies that enhance our clients' brand visibility, reputation, and market presence. You will lead a team of PR professionals and work closely with clients, media, and industry influencers to achieve outstanding results. Key Responsibilities: Develop and implement strategic public relations plans for healthcare B2B clients, aligning with their business objectives and market trends. Lead and mentor a team of PR specialists, providing guidance, feedback, and professional development opportunities. Build and maintain strong relationships with key media contacts, industry analysts, and thought leaders in the healthcare sector. Oversee the creation and distribution of press releases, media pitches, case studies, and other PR materials. Manage crisis communication efforts, providing timely and effective responses to mitigate potential reputational risks. Monitor and analyze media coverage and PR campaign performance, providing clients with detailed reports and actionable insights. Stay current with industry trends, news, and best practices to continuously refine and enhance PR strategies. Collaborate with clients to understand their unique needs and goals, ensuring tailored and impactful PR solutions. Represent the agency at industry events, conferences, and networking opportunities to promote our services and build relationships. Qualifications: Bachelor’s degree in Public Relations, Communications, Journalism, or a related field. Minimum of 7-10 years of experience in public relations, with a strong focus on healthcare B2B. Proven track record of successfully managing PR campaigns and achieving measurable results. Exceptional writing, editing, and communication skills. Strong leadership and team management abilities. Ability to thrive in a fast-paced, deadline-driven environment. In-depth knowledge of the healthcare industry and B2B communication strategies. Why Join Us: Opportunity to work with a diverse and passionate team in a boutique agency setting. Professional growth and development opportunities. Competitive salary and benefits package. Collaborative and innovative work environment. Seniority level Director Employment type Full-time Job function Public Relations Industries Public Relations and Communications Services #J-18808-Ljbffr